Page 280 - Crisis in Higher Education
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Reforming Administration and Management  •  251



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             but interest is growing.  In many cases, universities own assets involved
             in these activities, so arrangement must be made to sell or lease them
             to private companies. Today, private companies are investing money and
             building assets on campus. 35



             11.6.3.3  Outsourcing Services with No Independent Funding Stream
             The last four items in Table 11.3 are activities to consider outsourcing, but
             they do not have an independent revenue stream, so it is necessary to pay
             for these services. Providing students with basic and emergency health-
             care is an essential service. All students should have health insurance, and
             many of them do through their parents’ insurance. This provides some
             compensation, but there still may be costs that universities must cover. For
             universities with hospitals or large medical clinics close by, these services
             may be outsourced. For janitorial services, campus security, and the on-
             campus bus network, there is no revenue, but outsourcing is likely to lead
             to lower cost and better service. 31





             11.7  DRIVING FORCES FOR CHANGE

             Governments hold the leverage, especially for public universities, which
             receive significant funding from both state and federal sources. Students,
             parents, other family members, and friends must demand that governments
             take action to lower the cost of higher education by making important and
             fundamental changes. This is not about increasing government support, but
             about spending less. Governments must work through the board of trustees
             and president to drive these administrative and management changes.






             11.8   IMPACT OF REFORMING ADMINISTRATION
                   AND MANAGEMENT ON HIGHER
                   EDUCATION OUTCOMES

             Reforming administration and management has major impacts on
             strategic planning, goal setting, and identifying who are the custom-
             ers of universities, which broadly impacts the solution. The following
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