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                                                                            BEAUTY
                                                                LISA PRICE






                                                                      A VISIONARY WHO
                                                                 TRANSFORMED HER HOBBY
            “ONE OF THE THINGS THAT I AM AND THAT
            DEFINES ME IS CAROL’S DAUGHTER. [MY MOM]           INTO A MULTIMILLION-DOLLAR
            WAS ALSO  MY  BEST  FRIEND.  SHE  WAS  MY                    BEAUTY EMPIRE
            COUNSELOR AND I MISS HER MORE AND MORE
            WITH EACH PASSING DAY”


              isa Price is one of those women   Carol’s Daughter started 20 years   the things that I was and a list of the
            Lwho doesn’t let anything get in her   ago in your Brooklyn kitchen. Tell   things I wanted to be. I thought that
            way.  Despite what many people   us about your brand’s early days.   this way I would continue to affirm
            might think, Carol’s Daughter was   As a business, Carol’s Daughter   something positive about myself
            not always the big company that it is   started in 1993, and was born of my   and it would reference the existence
            today. In the 80s, Lisa had her own   love for fragrances and my hobby   of something grand. One of the
            beauty line that she made in her   making  my own aromas, experi-  things that I am and that define me
            Brooklyn kitchen. Decades later, the   menting and making my own prod-  is that I’m Carol’s daughter.
            brand generates millions of dollars   ucts. I started giving lotions as gifts
            every year, while reinventing itself   to friends and family members,   What is your relationship with your
            and adapting to all types of women.   and one day my mom suggested   mother like? My mother died on
            HOLA! USA sat down for a chat with   that I sell them at the church flea   February 14, 2003. She was my mom
            this amazing woman, who told us the   market. That’s how it become   and also my best friend. She was my
            secret to her success and about how   something more than a hobby.   counselor and, with each passing
            her mother encouraged her to found                            day, I miss her more and more.
            the beauty company that would be   Why did you decide to name it Car-
                                                                                                               CAROL’S DAUGHTER
            named after her, Carol’s Daughter.  ol’s Daughter? I made a list of all of   L’Oréal bought your brand in 2014.



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