Page 192 - Bespoke_the_chic_and_the_cool

THE IMAGE OF
THE BRAND IS
ENHANCED BY THE
EXCLUSIVE USE OF
TELE KUROKI MADE
ON CRAFT FRAME
BY JAPANESE
ARTISANS.

vy-duty work clothes. MDXV (1515) because already sin- comply with the characteristics of the original wor-
ce the sixteenth century there has been evidence of the ker pants, produced using new techniques, and low
use of the TELA GENOVA, according to the publication environmental impact. Behind the passion for this
of the authoritative Oxford English Dictionary. The statue denim wear of excellence, a know-how made of cut-
of the manger, the popular clothes of Genoa people re- ting-edge technology and craftsmanship, leading the
presents a precious evidence of this kind of fabric and brand to distinguish their creations a trump hi-tech,
of the use indigo and pastel in the dyeing process. The the smartlabel, the smartlabel can make every item
indigo blue and denim fabric become valuable material a real communication tool, a “hypertext” window on
to be reinterpreted by the Italian brand who, for Spring/ the universe of the brand to recount vision, style
Summer season, chooses canvases with blends of rustic and contents.
yarns, which give a warm look and cotton canvas, which www.telagenova.it

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