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          dIGITal ENTErPrISE | TALkING POINTIGITal ENTErPrISE | TALkING POINT
                                                                                 Malavika sacchdeva
                                                                                Malavika sacchdeva
                                                                                malavikas@cybermedia.co.in
                                                                                 malavikas@cybermedia.co.in

























          —PRASAnnA SARAMbAlE
          —PRASAnnA SARAMbAlE
           CEO, Data Center business
           CEO, Data Center business
          and Head, Group BD,
          and Head, Group BD,
          Sterling and Wilson
          Sterling and Wilson







           COMpAnIES ARE LOOkInG TO InvEST In SOLUTIOnS
                             THAT ARE ABLE TO REDUCE DATA CEnTER


               COMpLExITY AnD COSTS: STERLInG AnD wILSOn


            In conversation with Dataquest, Prasanna Sarambale, CEO – Data Center business and Head – Group
              BD, Sterling and Wilson, talks about the evolution of data centers,  the potential for the data center
                            industry in the country and the company’s  play in the data center market. Excerpts:



                 ow do you see the evolution of datacenters   racks with power densities of 4 KW per rack were used,
                 to what it is today- how has it changed the IT   which has now increased to 14-18 kw per rack.
                 infrastructure market?                     Due to the high density racks, need for localized cool-
         H The evolution in physical infrastructure require-  ing (in-row / in-rack) has increased compared to the con-
          ments and deployment have been in-line with the evolu-  ventional peripheral cooling.
          tion of IT equipment. Today, Uptime Institute and TIA- 942   Customers are scouting for micro-level power, cooling
          are global standards being followed for Data center De-  and  space  monitoring  through  softwares  like  DCIM.
          sign, Build & Operation and maintenance.        Taking into consideration the increasing power demand
           Due to introduction of cloud servers and virtualization,   of  servers,  the  future  of  data  centers  seems  to  be
          the number of servers have reduced in data centers. How-  localized liquid based direct cooling, where the servers
          ever, computing power as well as the power consumed   shall  be  directly  dipped  into  the  thermally  conductive
          by these servers has increased manifold. Few years ago,   dielectric liquid.

          66  | January, 2018            www.dqindia.com                 A CyberMedia Publication  |
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