Page 26 - Coax-Adwords-Benchmarks-2018
P. 26

EDUCATION
        Average Cost Per Action



        The average cost per action (CPA) in AdWords across
        verticals  in the education industry is $72.70 on the

        search network and $143.36 on the display network.



























                                                                                         GOOGLE ADWORDS INDUSTRY BENCHMARKS 2018  |  31
   21   22   23   24   25   26   27   28   29   30   31