Page 48 - ProgrammaticDisplay LSM WL

Case Study – Display & Retargeting

St rat egy:

• Target men who are DIYers in multiple states

• Re-targeting with max frequency to drive sales

Challenge:

• eCommerce sales

Cat egory:

• Retail

Result s:

• $15,000 Spend

• $58,000 in Actual Tracked online sales

• 4x Return