Page 6 - Geofencing LMS WL
P. 6

Why Should a Business Owner Utilize Geofencing?










 Geofencing allows you to target consumers on their
                             68%                                   150x
 devices based on where they are currently located


 at or where they have been in the past which in

 turn provides the following benefits to your

                 Percentage of people that                 Number of times the
 customers:
                 check their phones within               average person checks
                  15 minutes of waking up.                their phone every day.





 •  Precise Targeting


 •  Increased Engagement   87%                                     91%



 •  Better efficiency



 •  Boosted ROI/Conversions
                    Percentage of people                   Percentage of people
                  that keep their phone by               that turn to their phones
 •  No reliance on cookie data
                  their side day and night.                for ideas while in the
                                                              middle of tasks


                                                        SOURCE: https://www.thinkwithgoogle.com/
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