Page 6 - Geofencing LMS WL
P. 6
Why Should a Business Owner Utilize Geofencing?
Geofencing allows you to target consumers on their
68% 150x
devices based on where they are currently located
at or where they have been in the past which in
turn provides the following benefits to your
Percentage of people that Number of times the
customers:
check their phones within average person checks
15 minutes of waking up. their phone every day.
• Precise Targeting
• Increased Engagement 87% 91%
• Better efficiency
• Boosted ROI/Conversions
Percentage of people Percentage of people
that keep their phone by that turn to their phones
• No reliance on cookie data
their side day and night. for ideas while in the
middle of tasks
SOURCE: https://www.thinkwithgoogle.com/