Page 9 - MicroproximityOverview LMS WL (1)

Location Data Collection – Two Types

1. Radius Mapping

Precise real-time location data is matched with an

appropriate radius to draw scale and create your

geo-fence.

Radius can be down to 1 meter.

2.Category of Businesses

Targeting specific business types based on category.

For example, target every college or university in an

area (shown right).