Page 32 - ORS Product Knowledge Manual

Butter Créme Styling Smoothie
12 oz. | UPC #632169113040
Nutrient-rich formula adds vital moisture to hair, helping to add in shine and enhance curls. Defines and elongates for shiny, frizz-free curls while hydrating to help protect from daily styling.
HAIR TYPE
• Perfect for: Perfect for waves and looser curls.
• Suitable for: All curly and wavy textures seeking hydration and luster.
KEY INGREDIENTS/BENEFITS
• Ghee Butter: Full of Vitamins A, D, E & K2 to soften, reduce frizz,
• condition and moisturize hair.
Olive Oil from the Mediterranean: A natural emollient that imparts
• softness and shine.
Coconut Oil: Contains Vitamins E & K and fatty acids, providing moisture paired with nourishment to prevent protein loss, aid with water retention and protect against damage. Rich in Omegas-3 & 6, antioxidants, calcium, iron, magnesium, and potassium.
USAGE
• Apply to wet or damp hair. To add definition, start in a small section and use a styling brush or comb to stretch curls while squeezing with your hand from scalp to ends. Release curls to allow them to spring back and move onto another handful of hair until the entire head is complete. Avoid touching your beautifully defined curls to avoid frizz. Allow hair to dry completely.
WHEN TO USE
• As a curl cream when curl control and definition is desired. • As a lightweight styling aid to provide shine and moisture.
KEY SELLING POINTS
• Perfect for wash-and-go styles on tight curls. • Can be used on dry and wet hair.
NOTES:
ORSTM Product Knowledge Manual
THE COMPETITION
Shea Moisture® Coconut & Hibiscus Curl Enhancing Smoothie
Restorative Hydration
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