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CITY PRESS, 1 NOVEMBER, 2015                                                                                                                                                                                        13
             news














         BIÉNNE HUISMAN                                                                                                                                                                      The Industrial
         bienne.huisman@citypress.co.za
                                                                                                                                                                                             Development
                    ornelia Sjigaba grew up in Gugulethu, one of three
                    children raised by a single mother.                                                                                                                                      Corporation’s
                      She matriculated from Sithembele Matiso
                    Secondary School in Nyanga                                                                                                                                               social
                    in 1994, the same year
         Cshe queued for                                                                                                                                                                     enterprise fund
         three hours with family and
         friends to vote in the first             A
         democratic elections.
         Democracy was dawning           PROJECT IN                                                                                                                                                        Number of businesses
         and Sjigaba was hopeful.
           But a year later, her       PARTNERSHIP                                                                                                                                                         supported: 20
         heart broke when she had
         to quit her studies in public    WITH  THE                                                                                                                                           Combined how much
         administration at Pentech –                                                                                                                                                          the IDC invested since
         now the Cape Peninsula
         University of Technology –        IDC                                                                                                                                                the fund began in
         because her mother could not                                                                                                                                                         2013: R50 million
         afford the fees.
           There were no scholarships,                                                                                                                                                                      Jobs created
         and Sjigaba found work cleaning                          LEARNING  LESSONS  Teacher  Thandi  Mbana  engages  her  class  at  the  Philippi  Village  Educare  Centre
         homes and doing hotel housekeeping.                                                                                                               PHOTO:  LEÁNNE  STANDER                          Permanent jobs: 744
           This changed in 2011 when she was                                                                                                                                                                Seasonal jobs: 187
         retrenched from her job as a domestic worker in the wealthy
         Cape Town suburb of Bishopscourt. She decided to return to                                                                                                                                         Lives sustained by
         college to pursue her dream of teaching children.                      Growing                                                                                                                     those jobs: 4 500
           Motivated by her boys – now aged 10 and 14 – she said she
         considered teaching as more of a calling than a career.                                                                                                                             Sectors
           She also wanted to address a big challenge facing her
         community: parents struggling to help their children with
         homework.                                                                                                                                                                                     Agroprocessing
           “In 2011, I was down and out, and did a lot of soul-searching.
         I realised that what I’m good at is fulfilling the learning needs of                                                                                                                            Agriculture
         children,” she said.
           “After all, I’ve been taking care of my cousin’s children since I                     with                                                                                                       Arts
         was 10. I helped to raise them.”                                                                                                                                                                    and
           She enrolled for the 18-month Educare course at Northlink
         College in Bellville.                                                                                                                                                                              crafts
           In April, Sjigaba (40) opened a small school with two
         classrooms, an outside sandpit and a jungle gym in the township                                                                                                                                Road marking
         of Philippi, away from her home in Khayelitsha, thanks to Grow                                                                                                                                  construction
         With.
           The process started in December when she emailed her CV to               Philippi                                                                                                           Information and
         Grow With education project manager Lisa Voortman. She was
         interviewed in January and the rest, she said, was history.                                                                                                                                   communication
           At her school – called Grow With Philippi Village Educare                                                                                                                                     technology
         Centre – two teachers supervise and play with 18 pupils aged
         between two and five from 7.30am to 5.30pm on weekdays for                                                                                                                                        Textiles
         R300 a month.                                                                                                                                                                                   and clothing
           According to census data, 21% of Philippi’s population are   Cornelia Sjigaba is fulfilling her destiny to teach
         between the ages of 0 and nine, and 65% of families live in                                                                                                                                       Health
         shacks and have an average monthly income of R2 400 a month.
           At the school, the children are fed a breakfast of oats, and a   children and provide much-needed childcare to
         lunch of vegetables, rice, soya mince or pilchards.                                                                                                                                              Furniture
           Sjigaba is passionate about cultivating a love for reading in her  an impoverished community in Cape Town                                                                                    manufacturing
         charges. “It is so important that teachers play with them and
         read to them. Be involved. That makes all the difference. Don’t                                                                                                                                 Tradesmen
         just put a child down on the floor to play with himself or                                                                                                                                    business support
         herself,” she said.
           Her favourite part of the Grow With package?
           “Where do I start? The curriculum is great. The kids are like   How Grow With began to blossom                                                                                                 Recycling
         sponges soaking it up,” she said.
           “I mean, you have to understand that many of these kids
         don’t have puzzles or even nice mattresses to sleep on at home.”                                                                                                                     Where those
           City Press interviewed Sjigaba in her office, with the walls   Nine bright preschool classrooms with extras like playdough and   quality child development in townships, while empowering   businesses are
         covered with children’s drawings.                       tiny, plastic tambourines are now open to the toddlers of poor   women to start their own businesses.
           She emphasised Grow With’s female empowerment         parents in the Western Cape at just R300 a month.      Female teacher candidates apply to Grow With to open a                Gauteng:
         component. “For me, Grow With is doing a great job. Helping   Grow With opened in May last year and provides early   franchise – where they are put through “a rigorous selection
         give women the power to run their own businesses is incredible;   childhood development facilities for two- to five-year-olds in low-  process”, said Chambers.                      4
         and empowering women to uplift children.                income areas.                                          If approved, the women have to pay an upfront deposit of
           “You know what our country is like with women always taking  The Industrial Development Corporation (IDC) has contributed  R3 000, followed by monthly franchise fees of R500 for small
         a back seat,” she said.                                 an investment of R4.9 million over three years.      schools (30 children or less) and R1 000 for large schools (more
           Sjigaba split from her husband in 2008 and is raising their   Grow With provides qualified women with “school starter   than 30 kids).
         two boys alone.                                         packs” that are aimed at improving existing schooling facilities.   The true costs of the kits – about R80 000 each – are
           In the classroom next to her office, teacher Lindelwa Kondlo   The kits include detailed curriculums for two- to five-year-olds,  shouldered by the IDC, which has committed to funding 31   Free State
         from Gugulethu was minding a raucous group of two- to three-  toys, activity boxes, plastic tables and chairs, mattresses,   Grow With franchises over the next three years. This will benefit
         year-olds. She said Lego blocks were their favourite toy and they   blankets and posters with the alphabet and animals.   620 children by 2018.                                      1
         loved to clamber on the jungle gym outside.              Existing school buildings are also upgraded to meet set   Parents pay R300 a month to have a toddler enrolled at a
           “They are so happy to be here. Of course, sometimes they still  standards.                                 Grow With school.
         fight,” said Kondlo.                                     The children are fed two healthy daily meals.         Meanwhile, Grow With mentors continue to visit and monitor
           Judy Abrahams, senior local economic development manager   The idea was sparked when Clothing Bank CEO Tracey   the schools, and provide training and financial advice to its
         at the Industrial Development Corporation (IDC), says social   Chambers realised her female employees were struggling to find   principal, or the franchisee.
         enterprise development is key to the IDC’s efforts to support the   quality daycare for their babies while they worked. The Clothing   The project’s vision is “to work in partnership with families   North West:
         transformation of communities, particularly in rural areas.   Bank is a nongovernmental organisation that helps unemployed   and the community to enhance the abilities and skills of the
           “This is just great – creating opportunities for women to run a  mothers earn money by selling clothes in Cape Town.  whole child”, and to “empower qualified passionate women to   1
         business, creating jobs, and giving mothers a chance to go to   So, in partnership with the Grow Learning Company,   fulfil their ambition to nurture and educate young children, and
         work while bringing peace of mind to parents who know their   Chambers came up with the Grow With model to provide   create a real earning opportunity”. –  Biénne  Huisman
         children are safe.”

         How to mix business with social reform                                                                                                                                               Limpopo:
                                                                                                                                                                                              1



         NICKI GULES
         nicki.gules@citypress.co.za

         For Stuart Bartlett from the Industrial Development Corporation
         (IDC), it is perfectly possible to conduct business and do some good                                                                                                                 KwaZulu-
         at the same time.                                                                                                                                                                    Natal:
           The corporation’s head of development impact support rattles off                                                                                                                   5
         a list of projects that it has helped fund, projects that aren’t just
         providing jobs but a community service – from mobile circumcision
         clinics to supplying sanitary towels to poor teens.
           “There are so many of these stories, and so many organisations
         doing really good stuff, and we can only support them,” he says.
           For an organisation or programme to qualify for financing from                                                                                                                     Eastern Cape:
         the social enterprise fund, the IDC applies certain criteria, the first
         of which is whether or not the organisation has a social or                                                                                                                          4
         environmental mission. “It should be focused on making a
         difference, aside from just profit,” he says.
           The organisation also needs to be a business and has to trade. It
         must also be sustainable. “We would like to see the profits
         reinvested into the mission. Rather than dividends be withdrawn by
         the business owner and spent on a brand-new SLK, we would like   GAME  ON!  A  digital  hub  built  by  the  IDC-funded   BARE  NECESSITIES  A  child  who  is  cared  for  by  the   Western Cape:
         the surpluses to go towards the mission. And to expand and grow   Got-Game!                                   Goedgedacht  Trading  Trust
         the business,” he says.                                                                                                                                                              2
           In addition, to qualify for social enterprise funding, the business   funded with R4.6 million, and which trains young people to weld   outgrowers are being supported.”
         has to be accountable to the people it serves.  “There has to be a   and refurbish old shipping containers for a variety of different uses,   Bartlett says the main goal of the IDC’s Development Impact
         mechanism to account, to assess whether the services they are   including classrooms. They also manufacture outdoor gym   Support (DIS) department, under which the social enterprise fund
         providing are appropriate.”                            equipment and were recently contracted by Virgin boss Richard   falls, is to ensure that marginalised people and communities are
           Finally, the enterprise has to practise ethical business. “They have  Branson, he says.                     brought into the centre of the economy.
         to practise ethical behaviour and fairness. It’s about responsibility.”  Also benefiting from IDC support is the Goedgedacht Trading   “DIS is responsible for ensuring the achievement of various   Mpumalanga:
           Among the businesses the social enterprise fund has supported is  Trust, which supports the Path out of Poverty programme in rural   developmental outcomes, including broad-based black economic
         greenABLE, a not-for-profit firm that hires unemployed previously   areas in Western Cape. The programme is made up of a number of   empowerment, black industrialists, youth and female empowerment,   2
         disadvantaged people with disabilities to dismantle old printer   projects that focus on pregnant women and future parents, others   township economy, spatial inequalities, worker and community
         cartridges into their plastic and metal components, and sell them to   which create safe environments for children at risk, and projects   trusts,” he says.
         recycling companies. Of their 28 staff, 92% are women.   that support them from childhood, their teen years and into early   “DIS uses a number of tools, including supporting development
           “The company now has great designs on manufacturing and   adulthood.                                        agencies; building partnerships between public sector, private sector,
         upcycling the cartridges into new products,” says Bartlett.  “They generate the money by growing olives. They have 85   communities and civil society; inclusive business development
           Another of the social enterprises is Got-Game!, a company the IDC  employees on the olive farm and processing plant, and 62 olive   practices; and supporting social enterprises and the social economy.”  THEUNS KRUGER, Graphics24
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