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BORN TO CREATE


       HOW CREATIVITY SPARKS CONNECTION, INNOVATION &

       BELONGING IN OUR NEW WORLD OF WORK


       Anne Jacoby



                                                                   ISBN 978-1-63908-071-7




                                                                   9 7 8 1 6 3 9 0 8 0 7 1 7
                                                                 Publication:   25  APRIL 2024
                                                                                    th
                                                                 ISBN:           9781639080717
                                                                 Price:          £24.50
                                                                 Binding:        Hardback

                                                                 Format:         229 x 152 mm
                                                                 Extent:         264 pp
                                                                 Thema:          KJ Business &
                                                                                 Management


                                                                   Comparative title: 9781626347519 Upstream Marketing

                                                                   Spark your personal creativity, fuel your creative leadership
                                                                   skills, and set your organizational culture ablaze.

                                                                   The  employee  experience  has  dramatically  changed,
                                                                   catalysed by emerging technology, remote-first and hybrid
                                                                   work  structures,  and  rapidly  changing  business
                                                                   environments. Well-being at work has become an essential
                                                                   strategic  priority,  while  the  pressure  and  demands  on
                                                                   teams to deliver results have never been greater. Leaders
                                                                   crave guidance to ignite more connection, innovation, and
        Anne  Jacoby  is  founder  and  CEO  of  Spring  Street  Solutions,  a   belonging at work to attract, develop, and retain top talent
        consultancy dedicated to sparking creativity at work. Through culture   and  discover  deeper  purpose  at  work.  Creativity  is  the
        assessments, workplace strategy, leadership programs, and coaching   essential  ingredient  in  today's  workplace  to  be  more
        engagements, Anne partners with leaders who crave more connection,   effective, joyful, and authentic.
        innovation, and inclusion across their teams. Her clients range from
        high-growth tech startups to F500 global organizations. With an MBA   Born to Create illustrates the power skills often developed
        from NYU's Leonard N. Stern School of Business, Anne  blends her   by artists and applies them to corporate environments in a
        creative roots and over twenty years of business know-how to enable   way that's engaging, memorable, and high impact. Through
        desired organizational change.                             highlighted stories of artists, entrepreneurs, and business
                                                                   leaders,  each  scene  delivers  examples  to  build  creative
                                                                   confidence  and  resilience,  lead  others  in  the  creative
                                                                   process, and foster a thriving creativity culture to achieve
                                                                   business value and personal fulfilment. At the end of each
         Sales: Star Book Sales LLP                                scene, readers will get practical exercises and assessment
         T: 01404 515050                                           tools you can carry with you.
         E: enquiries@starbooksales.com
         twitter.com/starbooksales
                                                                   As people search for more meaning in their work and lives,
         Orders: Combined Book Services Ltd.                       Born to Create shines a light on the potential readers hold
         Email: orders@combook.co.uk                               to imagine and realize the creative life they were destined
         Phone: 01892 837171                                       to lead.

         Prices and specifications are provisional and are subject to change
         without notice.              23/10/2023
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