Page 68 - 12 Weeks To Freedom Guidebook

OFFLINE TECHNIQUES- IN THE AGE OF THE INTERNET THE REAL WORLD GETS

FORGOTTEN

Offline marketing techniques are AWESOME! Why? Because while the millennials are focused
on their SnapChat, and the OLD SCHOOLERS are learning and focused on SOCIAL MEDIA, YOU,
and your business/product/service can be hitting the streets and expanding BEYOND your social
media.

Imagine your business with a STRONG online PRESENCE, then taking over the OFFLINE territory!

Regardless of how well your social media marketing ORGANIC & PAID strategies are,

THERE ARE STILL A LOT OF PEOPLE THAT AREN’T SEEING YOU!

Remember, it takes a person 5-7 times to see something before they decide to purchase. Being
pounded all day long with SPONSORED ADS, BUY ME BUY ME BUY ME tactics, “Make $500-
$1000 per day just by ________”, there is a MAJORITY that aren’t buying into ANYMORE!

They don’t know who to believe, they start getting jaded, and frustrated, their mindset turns
into EVERYTHING is a SCAM! But OLD SCHOOL marketing, face to face, REAL LIFE engagement
is a GAME CHANGER!

In this section, I will go over SEVERAL offline techniques, how to execute them best, and the
importance of testing and scaling!

As always SOME will be FREE, others affordable, and some higher prices, but I will say this in the
SOLO AD and DIRECT MAIL game, COST = VALUE, don’t do cheap because you won’t get
QUALITY!

BUSINESS CARDS

One of the most POWERFUL and AFFORDABLE means of advertising. Go onto Vista Print and
you get 50% off your first order, giving you 500 Cards for $9.99 plus shipping.

Investment: $17-$20

You want your business card to look clean, with 2 CALLS TO ACTION