Page 7 - Essilor Experts Update 2016 VOL 1

itial Business Quarterly Business Review
Planning

45-90 days 90 days – 2 years (repeats quarterly)

l Business Brand & Lab Sales Quarterly Training and
ning Mtg Calls Business Lab Sales
Review Calls

ial Business Lab Sales Calls Quarterly Business Lab
ning Meeting Review Sales Calls
• Review of
AB and BRAND Performance to • Both LAB and BRAND • Review of
ecute this with the agreement will execute this with Performance to
o meeting – Brand requirements the ECP. agreement
b will have a pre- requirements
plan and align on • Address • Prior to meeting –
or the meeting. questions/concerns Brand and Lab will have • Address
Meeting: LAB a pre-call to plan and questions/
ew of • Follow-up on IBR align on focus for the concerns
ormance to goals and plan meeting.
ement implementation • Follow-up on IBR
irements, support • During Meeting: LAB goals and plan
d discussion, etc • Other topics as • Review of implementation
Meeting: BRAND needed Performance to
ew of what ECP agreement • Other topics as
eceived to date: Training requirements, needed
board, Locator support Brand
itization, Busn • INSIDE BRAND discussion, etc Training
k Up, Etc. They • Product training
align and focus on webinars • During Meeting: BRAND • INSIDE BRAND
ific goals such as • Video engagement • Review progress to • Product training
ptical Transaction, established goals- webinars
ure Rate. • BRAND Dashboard. • Video
omize Action Plan • Office Partnership • Align on NEW focus engagement
hieve goals Training (RISK) areas & goals such as
• Ongoing Education ↑Optical Transaction, • BRAND
rchandising Capture Rate. • Office
• Customize Partnership
will happen after the Action/training Plan Training (RISK)
Business Mtg. to achieve goals • Ongoing
to prime acct Education
g mtg. for initial Digital
and install visits. Advertising Experts
Workshops
• Once BRAND completes
OPT training or EE • Experts ECP
Workshop, digital Service
advertising will kick off. Consultant

• 2 times a year
timing & location
TBD