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and C onsensus-Preempting Partners on Reduction of C onformity,” Journal of
Experimental S ocial Psycholog y 11, no. 3 (1975), doi:10.1016/s0022–1031(75)80023–
0.
Nearly 75 percent of subjects made the incorrect choice at least once. However,
considering the total number of responses throughout the experiment, about two
thirds were correct. Either way, the point stands: group pressure can signi cantly
alter our ability to make accurate decisions.
a chimpanzee learns an effective way: Lydia V. Luncz, Giulia Sirianni, Roger Mundr y, and
Christophe B oesch. “C ostly culture: differences in nut-cracking efficienc y between
wild chimpanzee groups.” Animal B ehaviour 137 (2018): 63–73.
CHAPTER 10
I wouldn’t say, “Because I need food to sur vive”: I heard a similar example from the
Twitter account, simpolism (@simpolism), “Let’s extend this metaphor. If society is a
human body, then the state is the brain. Humans are unaware of their motives. If
asked ‘why do you eat? ’ you might say ‘bc food tastes good’ and not ‘bc I need food
to sur vive.’ What might a state’s food be? (hint: are pills food?),” Twitter, May 7, 2018,
https://twitter.com/simpolism/status/993632142700826624.
when emotions and feelings are impaired: Antoine B echara et al., “Insensitivity to Future
C onsequences following Damage to Human Prefrontal C ortex,” Cognition 50, no. 1–
3 (1994), doi:10.1016/0010–0277(94)90018–3.
As the neuroscientist Antonio Damasio: “When Emotions Make B etter Decisions—
Antonio Damasio,” August 11, 2009. https://www.youtube.com/watch?
v=1wup_K2WN0I
You don’t “have” to. You “get” to: I am indebted to my college strength and conditioning
coach, Mark Watts, who originally shared this simple mind-set shi with me.
“I’m not con ned to my wheelchair”: RedheadBanshee, “What Is Something Someone
Said at Forever Changed Your Way of inking,” Reddit, October 22, 2014,
https://www.reddit.com/r/AskReddit/comments/2jzn0j/what_is_something_someo
ne_said_that_forever/clgm4s2.
“It’s time to build endurance and get fast”: WingedAdventurer, “Instead of inking ‘Go
Run in the Morning,’ ink ‘Go Build Endurance and Get Fast.’ Make Your Habit a
B ene t, Not a Task,” Reddit, Januar y 19, 2017,
https://www.reddit.com/r/sel mprovement/comments/5ovrqf/instead_of_thinking_
go_run_in_the_morning_think/?st=izmz9pks&sh=059312db.
“I’m getting an adrenaline rush to help me concentrate”: Alison Wood Brooks, “Get
Excited: Reappraising Pre-Performance Anxiety as Excitement with Minimal Cues,”
PsycEXTRA D ataset, June 2014, doi:10.1037/e578192014–321; Caroline Webb, How
to Have a G ood D ay (London: Pan B ooks, 2017), 238. “Wendy B err y Mendes and
Jeremy Jamieson have conducted a number of studies [that] show that people
perform better when they decide to interpret their fast heartbeat and breathing as ‘a
resource that aids performance.’”
