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C A I T + C O 2 0 2 0 P R O D U C T C ATA L O G W H O L E S AL E . C AI TAN D C O . C O M
Celebrating 10 Years Caitlin Abshier started the company in 2010 with a simple soap making kit and a desire
of the Cait + Co Story to own a trustworthy small business that produced healthy, wholesome products.
2010 2011 2012 2014
Caitlin made her first batch of soap using a soap making Caitlin began selling her creations at local Taking what she learned in business school, she Caitlin was able to graduate college with no student
kit she received for Christmas. She started college markets around Georgia as Revive Bath + Body. She applied those concepts to her business. She landed loans— all thanks to selling soap on the weekends.
and knew she wanted to pursue a degree in business moved her business from her mother’s laundry room to her first wholesale account with a boutique called Judy Because of the demand, her parents encouraged her to
management. a spare bedroom as business began to pick up. B’s. continue with the micro-business after college.
2015 2016 2017 2018
OF OUR PROCEEDS
GO DIRECTLY TO THE
LOVIN’ SOAP PROJECT!
Revive Bath + Body participated in their first trade show. The Cait + Co team expanded its product lines even Cait + Co began their partnership with an organization In January of 2018, the Cait + Co team moved into an
Wanna hear more?
By the end of the year, Revive Bath + Body was sold in further to complement the original Revive concept. In called the Lovin’ Soap Project—a nonprofit that works 11,000 sq. ft. warehouse space and has grown their staff to
Ask us about Caitlin’s trips to Kenya!
over 100 stores nationwide. Caitlin also launched her 2016, they unveiled the Cait + Co umbrella company for with women and girls in developing countries, educating meet production demands. Cait + Co now consists of fun,
second line of products, Luxe Apothecary. its unique and growing brands. them about hygiene-related illnesses and providing nourishing products that were all inspired by Caitlin’s love
them with sustainable economic opportunities. for handmade, good quality, and affordable products!
2020
2019 Since our partnership with the Lovin’ Soap Project began, This year is a special one, because it marks TEN years since Caitlin
Caitlin has visited Kenya twice, where she helped teach
began her bath and body journey. Whether you stopped by our
women from the Kibera community soap making and
booth in a showroom, talked with your local sales rep, or found us
business skills.
online, we appreciate your time! Small moments like those are what
has brought us to where we are today.
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