Page 20 - Business Sense-11.4 - KZN Top Business Awards Supplement -EBOOK

BATTLE OF THE BRANDS KZN

KZN TOP BRAND AWARD

ach year, the KZN Top headquartered in This securitisation model
Brand award is much Umhlanga, SA Home Loans for the first time provided a
Ecoveted and honours occupies a unique position mechanism to successfully
many of the most loved in the province. Founded connect the capital held in
brands in the province. in 1999 by a group of the country’s pension and
ex-bankers from Durban- investment funds directly
KwaZulu-Natal is home to based NBS Bank, SA Home to the housing market to
a large number of brands Loans has over the past 26 the benefit of many South
that have been home- years firmly entrenched its Africans. As the first retail
grown and driven from position in the financial lender to fund itself at scale
within the province. Many services landscape as the through securitisation SA
of these companies have country’s largest non-bank Home Loans today retains
long histories and they mortgage provider, and a its role as the leading
continue to expand their significant participant in its securitisation issuer in the
footprints today. debt capital markets. market – having raised
more than R90 billion
The Top Brand accolade is At the time of its formation through its multiple award
awarded solely by public South Africans were facing winning Thekwini Fund
vote and is contested over difficult times financially, platform. Its Thekwini
several weeks by an online with the prime interest rate Fund 18 transaction was
voting process. The interest at 23%, an all-time high. recognised by London’s
Imraan Noorbhai; Nkosinathi Msiza, Head of Coverage Marketing for BCB at Standard Bank; Carmen Hockey, in this category is especially SA Home Loans’ entry into ‘The Banker’ publication as
Senior Manager Marketing, SA Home Loans; Samantha Gounden, SA Home Loans; Nosipho Ncube, SA Home the market brought much
Loans and Grant Adlam. reflected in the huge range of needed competition to the Best Securitisation Deal in
brands that are selected and Africa (2023).
in the thousands of votes traditional banks and choice
cast. The voting also reflects for consumers. With its Proudly KZN
the efforts these businesses team of dedicated home loan SA Home Loans is an
put into their branding and specialists and an innovative
marketing with much social suite of products it was employer of choice for
those looking for a career in
media activity taking place. quickly able to establish
itself in the market, saving financial services, be it retail
All the brands have won the consumers money through lending, insurance or in the
support of their employees, discounted interest rates and world of investment banking
clients, family and friends the ability to easily switch in our treasury teams.
and the votes received their home loan to access SA Home Loans boasts
are a testament to these cash or secure a better deal. a team of over 700
accomplishments. SA Home Loans soon employees performing
built a strong national sales, administration,
TOP TWENTY
brand and nationwide and specialist roles across
1. SA Home Loans branch footprint enabling credit, IT, legal, finance,
2. Royal Tyres more than 300,000 South treasury, HR and insurance
3. Beekman Group Africans and their families functions, providing a
4. Meondo Holdings to become homeowners. desirable workplace to those
5. aQuellé Pioneers in the South who see KZN as providing a
lifestyle of choice.
6. Hollywoodbets
7. Hirsch’s African debt capital Proudly committed to
markets
8. Bluff Meat Supply South Africans
9. Tyson Properties A cornerstone of the
10. Tafta (The Association business model was a As the company look to the
for the Aged) belief that SA Home Loans future their commitment
11. Avemel Logistics could develop a platform to that purpose has not
waivered. They believe
12. Woodford Group to directly fund home in the potential of our
13. Icebolethu Group loans at scale, allowing it province and our country.
14. Imperial Armour to compete with the banks SA Home Loans remains
15. SupaHot Geysers who funded their lending committed to doing their
16. GreenHill Laboratories from customer deposits. part by enabling home
To do this SA Home Loans
17. Mobi Ventures pioneered a funding model ownership for thousands
18. Cox Yeats known as “securitisation” more South Africans.
19. Fordoun Hotel and Spa in South Africa. The
20. Your Pass To Travel successful launch of its first They will continue to invest
in our communities by
ABOUT SA HOME securitisation in 2001 – supporting the poverty
LOANS named ‘Thekwini Fund 1’ alleviation, education,
in acknowledgement of its youth, and enterprise
As a nationally prominent Durban heritage – was a
business with deep milestone not only for the development initiatives
through the SA Home
KZN-roots and proudly company but the industry. Loans Foundation. 

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