Page 25 - KZN Top Business Women 2024
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No matter the adversity, there’s always something to smile about.

                                                It’s essential to focus on the positives.







                                                          Realising Dreams                                 Internal Auditors, SA Institute of Taxation and the Chartered
          Chief Executive Officer,
                                                                                                           Institute of Business Accountants and the directorships
          ControlPro                                      Thirusha is driven to ensure that CEOs are well-supported.   held in non-profit organisations as her way of giving back.
                                                          “Business  owners excel in  operations, but  challenges
              hirusha Govender is the CEO and founder of   often arise during expansion,” she explains. “You can’t run  Reflecting on her personal journey, Thirusha shared
              ControlPro (Pty) Ltd, a business development firm   a business solely from your head! Well-trained staff and  that she encountered numerous challenges, including
         T specialising in business advisory, internal audit and   tools like standard operating procedures are essential for  trauma and health issues, when starting her business
          compliance, risk management and taxation. Often referred   growth and sustainability. Your business should create a  in 2015. “Initially, I could only work a few hours a week,
          to as a “business doctor”, ControlPro specialises in business   legacy of wealth, whether you want to sell it or pass it  but I accepted that this  gradual pace  was essential
          services, tailored to the needs of each client.   down through generations.”                     for my recovery.” She recalls celebrating the day she
                                                                                                           could manage six hours of work: “That was a significant
          Thirusha’s  comprehensive  approach  centres  on  con-  “Have fun with your business,” she advises. “It can be
          ducting gap analyses to evaluate business operations.   exciting if you manage the details effectively through   accomplishment for me! Overcoming these obstacles has
          “My goal is to maximise profits and minimise losses,” she   systems. This way, you can work on the business instead of   allowed me to build my brand and business.”
          notes. Drawing on skills and experience in internal audit   in it, enjoying the luxuries of ownership, like flexibility and  Thirusha considers herself a trauma survivor, stating,
          and risk management, she identifies areas of concern   realising your dreams.”                   “I am a product of love and endless support from my
          within entities, such as the underutilisation of resources,                                      husband, immediate family, and best friend. My husband
          inefficient systems and/or processes and then finds cost-  When discussing her dreams, Thirusha states, “I’m family-  and daughter are my biggest fans. My husband is always
          efficient solutions to streamline operations in both, the  oriented, my biggest dream was to find my dream partner,   supportive, empowering and a great leader. This, together
          private and public sectors.                     build my family and to be able to take care of my parents   with Christ, are the foundation from which I rise.”
                                                          and travel the world. The latter is still a work in progress!”
          Her academic journey includes a Bachelor of Accounting                                           Looking ahead, she encourages young women to, “Do
          Science and a postgraduate BCom degree in auditing, as  Thirusha’s upbringing was filled with love, which she   what  you  are  passionate  about  and  do  it  to a  level of
          well as studies in management accounting, taxation and  credits as a source of inspiration. “We didn’t have the   excellence. Be curious, be willing to try and fail. Learn how
          risk. She chose a career in internal audit to “add value from  highest income, but quality time was prioritised. My   to leverage failure as stepping stones to success. As you
          the inside.” This is what gave birth to ControlPro: “The  parents’ sacrifices instilled a deep appreciation for hard   start your journey, be like a mega sponge and absorb as
          desire to assist businesses develop their core from which  work.” She explained that they had provided strong role   much knowledge and know-how as you possibly can.
          there can be growth and sustainability. A lack of financial  models for lifelong learning and adaptability. “Knowing
          expertise, especially when establishing a business, has led  that I come from such a solid background gives me the   You are a diamond in the rough, you have all the potential
          to the failure of many businesses which were otherwise  security to grow.” As her family expanded, she noted, “We   in you to dazzle the world, but it is your responsibility to
          completely viable. We seek to partner with businesses to  remain close-knit, and that unity motivates me to believe   acknowledge that and shine bright.”
          minimise this risk.”                            that life is worth fighting for. We can choose happiness.”
                                                                                                           Thirusha’s  future goals  include  leaving  a legacy  for her
          Thirusha is a firm believer that “knowledge is power” and  At the heart of Thirusha’s business philosophy is a   daughter and future generations — one that embodies
          is passionate about offering practical training to not only  commitment to excellence, collaboration, and practical   courage and compassion. “I want to support other
          improve businesses but to upskill and empower people.   solutions. She believes that success is not just about   entrepreneurs, as  that’s how jobs are created, which
                                                          individual achievements but about lifting others as    empowers families,” she explains. Ultimately, she believes
          Reflecting on her early experiences, Thirusha states, “I                                         that when employees and their families thrive, society
          believe serving my (SAICA) articles was an education in   you climb. This philosophy is evident in her approach    benefits. “No matter the adversity, there’s always something
          itself, it was a valuable learning ground where I developed   to business, where she emphasises teamwork and   to smile about. It’s essential to focus on the positives.”
          essential soft skills and learned how to interact with clients.   mutual growth.
          Not to mention the ability to apply theory to real life   Attention to Detail                    In her personal life, Thirusha aspires to find balance. “I find
          situations. I have always been curious and keen to learn,                                        serenity in nature— particularly sunrises, sunsets, and the
          seeking to find the ‘why’ in all things. I listen and observe   The proof of Thirusha’s success lies in her long-term client  ocean waves. Appreciating the beauty of creation reminds
          more than I talk and I learn from my mistakes and the  relationships and referrals, her business growth into its  me of God’s power and the interconnectedness of all
          mistakes of others.”                            tenth year; professional memberships to the Institute of  things. This uplifts me, and that joy is truly priceless.”


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