Page 11 - Business Sense-11.2 Brian Howarth- ebook

FROM INNOVATION TO LEADERSHIP IN

EMERGENCY RESPONSE

Mike Myers, chief executive officer, Mobi Ventures Nationwide emergency response through a smartphone app. The head office of Mobi Ventures is located in Westville.

The Visionaries
ounded in 2016, Mobi makes her an invaluable asset in retail and commercial property Mobi-Claw911 clients, as well as
Ventures revolutionised Mike Myers, the chief expanding the company’s reach. guarding, and event security. small company fleets.
Fthe emergency response executive officer, is the visionary Industry Achievements Mobi-Detect911 is utilised by
industry with the launch of behind Mobi-Claw911. As a Comprehensive Emergency individual businesses, business
Mobi-Claw911, a cutting-edge former police officer and past Solutions Mobi Ventures has consistently
‘taxi e-hailing’ service for rapid, chairman of the Westville Mobi-Claw911 remains the pushed the boundaries of community precinct projects,
coordinated emergency assistance. Community Policing Forum flagship service, providing innovation in emergency schools, and larger security
initiatives.
This innovation quickly gained (CPF), he identified a crucial nationwide emergency response response. Since launching in 2016,
traction, becoming the leading gap in emergency response; through an intuitive smartphone the company has achieved several Mobi-Response911, currently
solution for individuals facing people often lacked the right app and a dedicated remote milestones: operating in Westville and Cowies
medical, security, and fire-related contact information during panic device. The system ■ Developed and implemented its Hill, serves residential properties,
emergencies. critical moments. Determined instantly identifies the user’s own Incident Management business premises, gated estates,
to address this challenge, Mike retail outlets, commercial
The company’s commitment dedicated over four years to location, allowing professional System in 2017 properties, and event organisers
to going beyond the standard developing Mobi-Claw911 before operators to dispatch the ■ Partnered with ER24 in 2018 to
panic app by integrating it with its launch. His vision led to the appropriate emergency introduce the Mobi- requiring security solutions.
a state-of-the-art control room establishment of Mobi Ventures responders within seconds. AmboPLAN Future Vision
and a robust boots-on-the- as a fully integrated emergency To complement its emergency ■ Opened its first state-of-the-
ground operation, which has solutions provider. response services, Mobi Ventures Mobi Ventures is focused on
saved countless lives over the introduced Mobi-AmboPLAN, a art control room in 2021, laying growing its national presence,
past nine years. Paul Stone, the chief operations partnership with ER24 designed the foundation for further particularly with Mobi-Claw911,
officer, played a pivotal role in service diversification Mobi-Trak911, and Mobi-
The success of Mobi-Claw911 the crime-reduction efforts of to eliminate delays in ambulance ■ Expanded its offerings by AmboPLAN. The company sees
paved the way for Mobi Ventures Westville through his operational dispatch. This service ensures launching Mobi-Trak911 in significant growth potential
to evolve into a comprehensive leadership in the CPF from 2014 rapid medical intervention, 2022, Mobi-Detect911 in 2023, in the corporate market and
emergency solutions provider. to 2018. His expertise in security even for individuals without and Mobi-Response911 in 2024 aims to drive adoption among
Recognising the increasing operations and community- medical aid, covering on-scene businesses and schools.
demand for integrated security driven safety initiatives was stabilisation and emergency ■ Introduced Mobi-Claw911
and medical response services, the instrumental in shaping transportation to hospital for life- Rescue Support Services in Locally, Mobi-Response911 is
company expanded its offerings Mobi-Claw911’s operational and limb-threatening injuries. 2024, a volunteer rescue support set to grow beyond Westville and
to include vehicle tracking framework. Today, Paul oversees Mobi-Trak911 extends Mobi team assisting with disaster Cowies Hill into neighbouring
and recovery, AI-powered the corporate and operational Ventures’ protective capabilities management areas. The guarding division
CCTV surveillance, ambulance structures of Mobi Ventures, to vehicle tracking and recovery. is expected to expand into
management plans, and armed ensuring seamless execution and This VSS-certified service is Diverse Client Base Pinetown, particularly in
response services. Today, Mobi continued innovation. recognised by major insurance Mobi Ventures caters to a broad retail and commercial sectors.
Ventures stands as a one-stop companies and offers affordable, demographic, ensuring safety Additionally, Mobi Ventures
emergency response powerhouse, Wynand Laatz, the operations tailored solutions for individuals and security for individuals, is exploring the possibility of
providing tailored solutions for director is a fourth-generation and fleet operators. families, businesses, and entire acquiring smaller businesses
individuals, families, businesses, ex-policeman with a decade of communities. within its operational space, as
and entire communities. operational experience. His role as For advanced security needs, well as franchising or licensing
the head of incident management Mobi-Detect911 provides AI- The primary users of Mobi- specific brands in other regions
At the heart of its operations ensures that Mobi Ventures powered CCTV monitoring. Claw911 are women aged 35 of South Africa.
is a dedicated team of experts, maintains strong connections This state-of-the-art surveillance to 55, individuals over 55, and
including former police with on-the-ground personnel. solution features real-time license families seeking comprehensive Mobi Ventures aims to continue
officers, military personnel, Having worked in emergency plate recognition, intrusion alerts, to redefine the landscape of
and experienced medical medical services, Wynand brings human and vehicle detection, fire protection. Additionally, the emergency assistance, ensuring
service is experiencing growth in
professionals. This wealth of invaluable medical expertise hazard identification, unattended South Africans receive immediate
real-world experience ensures to the team, enhancing the baggage detection, and posture the corporate market, particularly professional support when they
that every emergency is company’s ability to manage life- threat analysis. among executive management need it most. 
managed with precision, and threatening situations effectively. and representatives.
an unwavering commitment to Mobi-Response911 is a Mobi-AmboPLAN is popular T: +27 (0)31 109 1888
safeguarding lives and assets. With over ten years of specialised armed response among family members of E: care@mobiventures.co.za
Mobi Ventures collaborates with experience in the emergency service operating in Westville and Mobi-Claw911 clients, domestic W: www.mobiventures.co.za
private and state crime-fighting response industry, Teresa Davie Cowies Hill. This division offers workers, schools, and businesses
units, medical professionals, leads the sales division at Mobi 24/7 alarm monitoring, incident providing emergency medical
fire services, and community Ventures. Her background in management, neighbourhood coverage for employees.
organisations, reinforcing its administration, sales, and EMS watch integration, and crime
position as an industry leader in coordination, combined with prevention operations. Additional Mobi-Trak911 serves individual
emergency response. her exceptional people skills, services include estate security, car owners, particularly existing

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