Page 8 - How not to cheat
P. 8
New Thoughts
In 2004 Jay Cross (16) wrote;
“Learning isn’t content. Learning isn’t infrastructure.
Learning is a process of forging neural links. It’s new
thought being wired into the brain’s network.”
Nearly twenty years later we still appear to have missed
this point especially in business case study analysis and
this would appear to be reinforced by the paid for case
solution providers.
The rewards to students who successfully complete an
MBA with the aid of undetected plagiarism are
substantial. The high cost of the programme can be
recouped with interest in the form of the enhanced
lifetime earnings of those procuring a fraudulently
obtained freshly minted MBA.
