Page 12 - Google Analytics Demo

Demo-5 Google Analytics Demographics

1. Sign in to your Analytics account.
2. Click Admin.

3. Navigate to the account and property where you want to use Demographic and Interests data.
4. In the PROPERTY column, click Property Settings.
5. Under Advertising Features, set Enable Demographics and Interests Reports to ON.
6. Click Save.

7. Sign in to your Analytics account.
8. Navigate to the account, property, and view where you want to use Demographic and Interests data.

9. Open Reports.
10. Open the Audience > Demographics > Overview report
11. Click Enable (above the introductory text).