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                                              tens of thousands of pounds and This is a very negative as-      3
                                              is laughingly well beyond what I pect that puzzles me com-
                                              currently get in advertising.      pletely. On the one hand we
                                                   Re the points I raised in the want both more and also younger
                                              last issue, I got one comment on players to take up our sport but
                                              the Ladies article and one on the we basically keep it a secret and
                                              publicity point.                   the two things are complete op-
                                                   I  have  heard  many  com- posites.
                                              ments about getting others (i.e.         Owing to the usual printing
                                              someone else than ourselves) to parameters  I  have  to  produce
            SHORT MAT CHAT                    pay for our sport. Both sponsor-   pages in multiples of 4. Add the

          This  Month’s  photo  shows  the    ship and government funding but time problems this month and 36
          Devon  County  Fours  winners       the bottom line is that even with pages is it but it is still 4 pages
          and  Runner-up.  I  nearly  de-     over  20,000  players  in  the over the “standard” magazine.
          spaired of finding a photo and I    ESMBA  we  are  still  a  tiny  in-      I  have  had  to  hold  over
          tried a number that I could blow    significant sport, even including some items including a letter sug-
          up and this was buried in my re-    all the other nations in the UK.   gesting we should bowl from in-
          ports - phew!                            “With no publicity            side the delivery lines and thus
               If you want your photo on      we have no chance of               not  allow  anyone  to  reach  out
          the cover it must be a good one                                        and bowl - any thoughts?
          and it really needs to be portrait attracting  significant                   I hope the magazine looks
          (taller than wider) not landscape,  funding  or  a  signifi-           OK? It has been very difficult in-
          which is wider than taller.                                            deed to put this one together and
               I have been asked to clarify cant  number  of  new                has been really, really difficult.
          point  3)  of  my  new  Hot  Shot   bowlers”.                                 I  am  trying  to  move  my
          rules. It means that if yours is the                                   storage unit, which is full of mats
          only name on the subscription,           Bowls  and  Carpet  manu-     and  some  furniture  as  well  as
          you can only claim for the suc-     facturers obviously have an inter-  various collection and my Classic
          cessful hot shot Triple/Four that   est in selling their goods and we Car and lots more besides. It’s all
          you played with.                    need their equipment to be able happened at the same time and
               If  you  want  to  claim  for  to play our sport but we prevent   I’ve still got the ironing to do!
          other  club  members  then  your    them spreading the news about            In  addition  I  am  moving
          club name MUST be part of your      what they have.                    home again, back to my old ad-
          subscription  address  but  the          We  are  not  an  elite  sport  dress in Redditch, which I have
          badges are dearer - your choice.    and never will be at the pace we changed  on  the  contacts  page.
               A HUGE   (and  I  mean         are going at present and we need   My phone and email address will
          HUGE) BIG THANKS to those           all the help we can get.  See my   remain the same.
          who  have  sent  me  additional     comments in my Secret Sport 2            How  about  a  season’s
          amounts on their subscriptions.     article.                           roundup?  Others  have  done  it,
          You have almost certainly guar-          Perhaps  someone  will  ex-   why not you? Do you play in local
          anteed  the  production  of  the    plain why clubs addresses are a tournaments, or run them? How
          magazine  (assuming  I  get  the    complete secret with most coun- about reports, or just the score-
          copy and advertising) until 2015    ties  and  please  don’t  quote  the  cards (quarter finals onwards),
          at the very least.                  Data Protection Act.               and I can write it, with photos of
               With all of us getting older        I won’t publish any names     the winners and runners-up?
                                                                                       DONATIONS WITH
          and the lack of co-operation from   but it is interesting as to why you      DONATIONS WITH
                                                                                   RENEWALS ARE ALWAYS
          counties,  the  number  of  sub-    are helping to hold back the de-     RENEWALS ARE ALWAYS
                                                                                   VERY WELCOME AND IF
          scribers has been shrinking.        velopment of our sport.              VERY WELCOME AND IF
                                                                                     YOU WISH TO ADD A
               Nothing  would  give  me            I have heard many moans           YOU WISH TO ADD A
                                                                                  POUND OR TWO TO YOUR
          greater pleasure than to send out   over the years as to the need for   POUND OR TWO TO YOUR
                                                                                       RENEWAL I WON’T
          completely  free  magazines  to     more players in Short Mat Bowls          RENEWAL I WON’T
                                                                                           COMPLAIN!
                                                                                           COMPLAIN!
          everyone who wants one but the      but the secret nature of our sport         Weaf
          level of income I would need is     certainly helps prevent publicity.
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