Page 6 - Desert Lightning News 8-14-15

6 August 14, 2015 Desert Lightning News

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Ten surprising ways GPS improves your life

Raytheon Company Public Affairs habits, making it possible to share That makes it harder for your Making sure “You’ve got the
buying behavior with manufactur- kid to get lost at the zoo on that power”
In the 20 years since the U.S. ers and distributors. The result? school field trip.
Air Force first developed the sat- Your local grocery store knows There’s really no need any more
ellite-based Global Positioning what you like to buy and can offer Getting more from your time to call the utility company after a
System (better known as GPS), its you tailored discounts as well as outdoors big storm to let them know your
use as a free public utility has sky- keep popular items on the shelves. power is out. Using GPS technolo-
rocketed. For most of us, “GPS” is Need to know if you’ve run gy, utility companies can pinpoint
that screen in our car or that app Taking the bite out of summer seven miles while training for an the downed power line, locate the
on our smartphone that helps cal- vacation upcoming race? Or where to find nearest repair crew and get your
culate drive times, avoid traffic a good running trail in a new city? home back on the grid before ev-
jams, locate a nearby restaurant The beach became a little saf- The workout apps in your smart- erything melts in your freezer. It
or navigate unfamiliar neighbor- er when an organization called phone and your Fitbit, Jawbone or saves money for both you and the
hoods. OCEARCH tagged dozens of Apple Watch fitness trackers all power company.
large sharks with GPS devices. rely on GPS to calculate your per-
What we know less about are all Now, when those sharks get close formance. GPS can even help you Entertaining the masses
the thousands of effects GPS has to shore, an alert is sent to life- save the spot of that secret fishing The amazing aerial shot you
on our everyday lives. Here are guards telling them to get beach- hole you found or mark the trail- saw in that latest epic film?
ten little-known ways GPS helps goers out of the water. Read more head on a hiking trip. There’s a good chance it was tak-
to keep us on course: about the system at http://www. en by an unmanned GPS-guided
ocearch.org/ Following the money drone. The jaw-dropping scenery
Keeping you snacks on track Did you know GPS is used by that served as a backdrop to your
GPS helps stores keep your fa- Keeping tabs on the kiddos ATM machines to timestamp favorite RomCom? The direc-
vorite foods in stock and offer you Schools and parents are in- your transaction? GPS devices tor probably used GPS to locate
coupons that seem to read your creasingly using GPS-enabled are also used by banks for safe- the perfect setting. Hollywood
mind to know exactly what you wearables, mobile phones and guarding cash, and have resulted wouldn’t be such a blockbuster
like. Many retailers use the system even uniforms with integrated in same-day recovery of millions without GPS.
in concert with data from loyalty trackers to monitor the locations in stolen funds -- and the capture
card programs to track shopping of young children and students. of robbers. See GPS, Page 15

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