Page 5 - State of the Region Report 2020
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State of the Lansing Region, 2020
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         Notable Findings



         There is room to build upon the Lansing area’s many assets. The region currently
         benefits from Michigan’s favorable tax climate and access to excellent higher education
         and research institutions. Below, we highlight five areas of strength and five areas of

         opportunity that were identified through our benchmarking study.







          Areas of Strength:                       Lansing       Areas of Opportunity:                    Lansing
                                                    Region
                                                                                                          Region
                                                                   
                                                                           Population Growth                11th
                   7 High Gen Z Population
                     Percentage                        2nd                     Total population in the Lansing region
                   7
                        This figure indicates the number of                    has barely grown in the last five years.
                        workers just entering or about to enter                Population growth indicates how well a
                        the workforce. A strong share of Gen-                  region attracts and retains residents.
                        eration Z among our population is good
                        for the Lansing region.                           High-Tech                         9th
                                                                            Employment
                    Growth in Median                  4th                       The Lansing region has a relatively low
            
                     Household Income

                        The Lansing region has one of the                      share of employment in information
                                                                               technology, advanced manufacturing,
                        fastest household income growth                        and research and development. A higher
                        rates. However, our median income of                   share of high tech employment indicates
                        $58,833 is still low.
           B
           B         Low Housing Costs                12th                     economic prosperity and strength.
                        Housing costs are not increasing  sig-    G G       Establishments                  12th
                        nificantly in the Lansing region. Afford-              The Lansing region has seen no significant
                        ability is good, however growth here                   business creation in the last five years.
                        can also be an indicator for economic                  New establishments not only support
                        growth overall.                                        economic and private sector growth, they
                     Growth in STEM                                            also help to diversify the economy.
                                                                   N
            ⚛ ⚛ Degrees Awarded                        2nd         N        University Startups               9th
                        Science, technology , engineering, and
                        math are essential for a robust econ-                  A higher number of university-driven
                        omy of the future. The strength of the                 start-ups supports entrepreneurship,
                        Lansing region here is a building block                which could lead to more innovation and
                        for growth.                                            a more vibrant regional economy.
                                                                   ì
            j
            j        University Research               2nd ì                Educational                       8th

                                                                            Attainment
                     Expenditures Growth
                        Research and development expendi-                      The Lansing region’s share of residents
                        tures improve the region’s attractive-                 25 and older with an associate’s (or high-
                        ness to students and talent, and pro-                  er) degree is below average. The avail-
                        vide an important source of innovation                 ability of educated talent can promote
                        and entrepreneurship.                                  economic growth in key industries.
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