Page 14 - PCM - Pricing strategies Revista
P. 14

PCM







            Católica Lisbon School of Business and
            Economics










            Published for Product and Customer
            Management


            Professor Rui de Carvalho



              st
            1  semester 2016

            09 December 2016




            Participation of:

            Joana Nascimento as marketing manager

            Sara Pereira as image manager


            Paulina Lapinski as research manager

            Jinwook Park as revisor




















                                                                                                           13
            PRODUCT AND CLIENTS MANAGEMENT
   9   10   11   12   13   14