Page 4 - PowerPoint Presentation

Impacts of Buyer Viewing

a Staged Home

• Seventy-seven percent of buyers’ agents said staging a home made it

easier for a buyer to visualize the property as a future home.
• Buyers were more willing to walk through a home they saw online
(40 percent), and buyers’ agents identified that staging would
positively impact the home value if the home was decorated to a
buyer’s taste (38 percent).

Impact of Buyers Viewing a Staged Home

80%

60%

40% 77%

20% 40% 38%
27%

9% 4%
0%
Easier to More willing Will Overlook Will Are more
visualize to walk positively other negatively suspect of
property as through impact property impact home
future home home they home value faults home value features
saw online if home if home
decorated decorated
to buyer's against
taste buyer's
taste
2017 Profile of Home Staging