Page 25 - Profit From Niche Marketing In The Modern World

We want you to have a good looking niche website with high quality content that your visitors will
love. But you won’t make any money from your niche site if you don’t get enough targeted traffic to it.
A lot of niche websites fail due to low visitor numbers. It is crazy to spend the time and effort finding
the right niche, setting up your website, adding a lead generation system (email list) and promoting
relevant offers if you don’t get any visitors.

So once you have your niche website setup and have some high quality content on it then you must
focus on generating targeted website traffic. You can do this yourself or outsource some, or all of this
activity. Here are some great ways to drive traffic to your niche website:

1. SEO

We have already discussed that SEO should be the foundation of your niche website. This is a longer
term strategy but you need to put the effort in at the beginning and then on a continual basis to reap the
rewards later on. Free targeted traffic from search engines should be the goal of all smart niche
marketers.

You need to ensure that your website and each piece of content that you publish are SEO optimized.
This is not a guide on SEO and there is plenty of information available on the subject online.

Keyword research is essential and you need to make sure that you use your keywords on your website
and in the individual posts. This is called “on site” or “on page” optimization. Pay careful attention to
the titles of your posts to ensure that they are keyword rich. Use the header tags in WordPress and add
keywords in some of these.

The other essential ingredient to SEO success is to get links from other websites to your posts. These
are backlinks and the search engines will rate your site on the quality of the backlinks that you have.
Again you can build backlinks yourself or outsource this. Be careful with the backlinks that you get as
poor quality links can harm your ratings.