Page 37 - Aruba Bank Marketing Department

The Role of Marketing

The goal of the series of presentations is to
strengthen partnerships throughout the
organization by generating a better understanding
of the Role of Marketing at Aruba Bank (Customer
Centric).

Presentations conducted for all areas of the bank by all
members of the Marketing & PR Department.

Testimonials:
“I was very impressed with the presentation as honestly
I did not know how much preparation and planning you
guys had to deal with…”

“It gave me a better understanding how marketing

works, how important it is to clearly define the need of

the client to end up with a successful product….”