Page 9 - The Silent Film Returns-on Social Media
P. 9

Summary
We are living in the golden age of the silent video. And in practice, an even higher proportion of social videos are watched silently.
To entertain soundlessly, viral video makers are reanimating some of the same techniques that ruled silent film more than 100 years ago.
The summer’s hottest destination for video entertainment is a U.K.-based social media brand called LADbible.
In July alone, the viral clips that churn out of its Facebook page were viewed more than 3 billion times.
The videos are curated from disparate sources, filmed on smartphones and GoPros around the world, but they all have one thing in common: They’re best watched silently.



































































































   7   8   9   10   11