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Production    is a process of combining various material inputs
                           and immaterial inputs (plans, know-how) in order
                           to make something for consumption (output). It
                           is the act of creating an output, a good or service
                           which has value and contributes to the utility of
                           individuals. (wikipedia.com)
             Digital       is the process of applying digital tools to reinvent
             Business      business models and transform a company’s
                           products and customer experiences, innovating
                           products that create new value and connecting
                           people with things, insights and experiences.
                           (https://www.cognizant.com/us/en/glossary/
                           digital-business)
             Schedule      is a list of planned activities or things to be done
                           showing the times or dates when they are intended
                           to happen or be done. (Cambridge Dictionary)
             Business Plan  is a document that defines in detail a company’s
                           objectives and how it plans to achieve its goals. It
                           lays out a written road map for the company from
                           marketing, financial, and operational standpoints.
                           (https://www.investopedia.com/terms/b/business-
                           plan.asp)
             Marketing     refers to activities a company undertake to
                           promote the buying or selling of a product or
                           service. Marketing includes advertising, selling,
                           and delivering products to customers or other
                           businesses. (https://www.investopedia.com/
                           terms/m/marketing.asp)
             Start Up      is a young company established by one or more
             Business      entrepreneurs to create unique and irreplaceable
                           products or service. It aims at bringing innovation
                           and building ideas quickly. (https://sendpulse.com/
                           support/glossary/startup)
             Promotion     is a marketing tool, used as strategy to communicate
                           between the sellers and buyers. Through this way,
                           the seller tries to influence and convince the buyers
                           to buy their products or services. (https://byjus.com/
                           commerce/what-is-promotion/)
             Achievement  Something that you did or got after planning and
                           working to make it happen, and that therefore gives
                           you a feeling of satisfaction, or the act of working to
                           make this happen. (dictionary.cambridge.org)



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