Page 17 - EBOOK new
P. 17
Case Study
Robin Landa Alina wheeler
Graphic Design Solutions designing brand identity
- A brand is a means of
- Focus on the basic emotionally communicat
principles. ing with clients, being irre
- Balance helps to maintain placeable and building
a composition based on connections that last for
the concept of unity. life.
- Emphasis on simple - A strong brand stands out
structure, visual hierarchy. on a densely crowded
marketplace.
- People fall in love with
brands, have confidence
in them and believe in
their superiority.
what i learn from the book is we
need to focus on the basic ele-
ment to create a strong brand.
Then we can start deciding which
element and design concept we
should use. And I'm using this ele-
ments for my design :
