Page 208 - Quantitative Data Analysis
P. 208

Quantitative Data Analysis
                                              Simply Explained Using SPSS


                                    Factor Analysis
               Factor Analysis (FA) is the analysis of the correlations between items
               (or subtests) in order to determine the minimal number of factors
               accounting for the variation in test scores.  Note that factor analysis
               assumes  that  there  is  an  underlying  causal  structure  of  latent
               variables  that  impact  participants'  responses  on  the  observed
               variables (e.g., items in our situation).

               Exploratory versus Confirmatory

                       a.     Exploratory – searching for the optimal factor
                              structure

                       b.     Confirmatory – testing a pre-specified factor
                              structure with estimated parameters


               Exploratory Factor Analysis (EFA)
               Exploratory  Factor  Analysis  determines  the  number  of  latent
               (unobservable)  variables  that  account  for  observed  variation  and
               covariation  among  set  of  observed  indicators.  EFA  summarize
               patterns of correlation among indicators to establish the construct.
               EFA can be simply defined when “the researcher is attempting to
               determine how many factors are present and whether the factors
               are  correlated,  and  wishes  to  name  the  factors”  Stevens,  2012,
               p.326)








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