Page 12 - Contract Catering_Big Book of Ideas

12 Contract Catering
The BIG BOOK of Ideas
SOFT DRINKS SIRI
INSIGHT
We are looking to use technology in in in innovative ways such as
Apps to facilitate ordering at at desks to to to reach 40% of customers who tend not to to to use the restaurant facilities provided – CEO Contract CUSTOMER/
OPERATOR BENEFIT
Increased sales of of soft drinks as
drink ordering becomes simpler and more fun
DESCRIPTION
Ability to design and order a a a drink through an an interactive smart phone “guide” The interactive guide aides your soft drink decision by asking questions e e e e g
g
mood state and helping to define the right drink for you The guide links up with the self service dispense station so that the the drink is ordered on on on the the phone and made at at station Offers ability to upload finished drink selfie and recipe to your phone for sharing and repeat ordering and can remind you to have another drink after a a a certain time period IT’S A A A REALLY FUN APP – I’M NORMALLY UNSURE OF WHAT TO DRINK AND SIRI
HELPS ME SHE HAS ALWAYS ENDED UP SUGGESTING THE RIGHT RIGHT DRINK AT THE RIGHT RIGHT TIME!