Page 780 - B2B all year round_UPDATE 5
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1. Samsung and Hyundai may fall like Nokia and Sharp.








          ➢ Although a company was once the best                                                                   Samsung smart phone’s market

                in the world, it might be driven to a                                                                           share trend in China

                                                                                                                                 Source: Strategy Analytics
                decline if it fails to properly respond to
                the paradigm shift in the industry and

                reaches the limit of its systemic growth

                of its product in the market.




          ➢ Samsung’s crisis or downfall from the

                top may begin within 3 years at the

                earliest or 5 years at the latest.



                                                                                                                                     rd
                                                                                                  Global smart phone sales in the 3 quarter, 2018
          ➢ Korea              is      falling         into         a      typical                                                   Gartner, in thousands
                nutcracker phenomenon.

                                                                                            Samsung
                                                                                            Huawei
                                                                                            Apple
          ❖ Source;        "Brave      Future     2030“     by    Choi     Yoon-sik,
                                                                                            Xiaomi
               futurologist & professor                                                     Oppo
                                                                                            Others
                                                                                            Total




        BUSINESS CONFIDENTIAL                                                  2
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