Page 48 - The Insurance Times February 2025
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Case Study






                Microinsurance in the Philippines - A Global


                                                Success Story





         Introduction                                            ket expanded from PHP 8 billion in 2015 to PHP 28 bil-
                                                                 lion in 2023, reflecting a compound annual growth rate
         Microinsurance is a specialized form of financial protection
         tailored to meet the needs of low-income individuals and  (CAGR) of 16.4%.
         communities who are often excluded from traditional insur-  Segment Distribution: Life microinsurance policies ac-
         ance services. It plays a crucial role in mitigating risks asso-  counted for 52% of total policies, property and disaster
         ciated with life, health, property, and livelihoods, thereby  coverage for 25%, and health microinsurance for 23%.
         enhancing financial resilience. Among the countries that
         have successfully implemented microinsurance, the Philip-  Challenges in Microinsurance Implemen-
         pines stands out as a global leader. This case study delves  tation
         into the evolution, growth, challenges, opportunities, and
                                                              While the Philippines has made remarkable strides, chal-
         key learnings of microinsurance in the Philippines, backed  lenges remain:
         by real-world data and outcomes.
                                                              1. Low Financial Literacy: Many target beneficiaries lack
         The Evolution of Microinsurance in the                  awareness of insurance products and their benefits, re-
                                                                 sulting in hesitation to enroll.
         Philippines                                          2. Distribution  Constraints: Reaching  remote  and
         Policy and Market Development                           underserved areas is operationally intensive and in-
         The Philippines' microinsurance journey began with a robust  creases costs for insurers.
         regulatory framework aimed at creating an inclusive insur-  3. Trust Deficit: Early instances of delayed claims process-
         ance ecosystem. Recognizing the country's vulnerability to  ing created skepticism among potential policyholders.
         natural disasters and economic shocks, policymakers estab-  4. High Claims Ratios: The country's susceptibility to fre-
         lished a conducive environment for microinsurance growth:
                                                                 quent natural disasters leads to increased payouts, chal-
             2006: The Insurance Commission of the Philippines is-  lenging insurers' financial sustainability.
             sued Circular 9-2006, defining microinsurance and set-
             ting product affordability criteria.             5. Product Standardization: Designing affordable yet
                                                                 comprehensive products tailored to the diverse needs
             2010: The "National Strategy for Microinsurance" for-  of low-income groups remains complex.
             malized a roadmap to expand coverage, strengthen
             consumer trust, and ensure affordability.        Opportunities in Microinsurance
             2015:  In  response  to Typhoon  Haiyan,  a  surge  in  The growth of microinsurance in the Philippines presents
             microinsurance uptake demonstrated its potential as a  numerous opportunities:
             disaster resilience tool.                        1. Technology Integration:
                                                                 o   Mobile platforms and digital wallets like GCash are
         Growth and Market Penetration                               revolutionizing policy distribution and claims pro-
         Over the years, microinsurance in the Philippines has grown  cessing.
         exponentially. As of 2023:                              o   AI-powered tools enable insurers to design person-
             Population Coverage: Over 50 million Filipinos are cov-  alized products and automate claims assessments.
             ered by microinsurance products, representing 48% of  2. Public-Private Partnerships (PPPs):
             the adult population. This is a significant leap from the
                                                                 o   Collaborations between the government, private in-
             3% penetration rate recorded in 2008.
                                                                     surers,  and  non-governmental  organizations
             Premium Growth: The microinsurance premium mar-         (NGOs) enhance outreach and risk-sharing.

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