Page 7 - Insurance Times April 2020

General Insurance

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Acko joins hands with HDB signatory of Bajaj Allianz General Anyone can dial and speak with a

Financial Services Insurance Company Limited, according qualified Doctor to get validated and
to information of the source.
verified information on protection and
Acko general insurance has recently The source further informed that with prevention from this pandemic.
partnered with HDB financial service in the aim of selecting an insurance Tata AIG General Insurance
order to provide insurance products. company an e-tendering process was
The insurance products range from conducted by the State Health Agency. appoints AdLift as digital
protection against vector borne disease Bajaj Allianz was selected as the lowest marketing mandate
and loan protector to hospital cash bidder on the premium of Rs 720 per
allowance to the customers of HDB. family per year. From March 1, Tata AIG General Insurance has
HDB Financial Services (HDBFS) offers Ayushman Bharat - Pradhan Mantri Jan appointed global digital marketing
agency AdLift as the digital marketing
Aabhar cards (EMI cards) to its Arogya Yojana was launched on mandate.
customers when they avail Sales December the scheme would be
Finance from General trade stores/ implemented in both the UTs by using AdLift will be handling the Tata AIG’s
Large Format Retail etc. Acko will be new Health Benefit Packages 2.0 (HBP digital media activities, inclusive of SEO
powering the Aabhar cardholder with 2.0) designed by the National Health and social media management.
micro insurance cover which will Authority. A digital-friendly ecosystem will be
provide a range of benefits inclusive of Future Generali India Life created by AdLift for several products
Vector borne disease cover, loan offered by the insurer. In order to this,
protector and hospital cash allowance Insurance introduces AdLifts intends to leverage digital
to HDB Customers. public awareness helpline mediums to identify and promote Tata
Bajaj Allianz to implement to prevent coronavirus AIG’s services among its digital
customers.
Ayushman Bharat scheme In a bid to busting the myths and help Prashant Puri, Co-Founder and CEO,

in J&K and Ladakh customers to take better preparation, AdLift, said, “We are incredibly proud
Future Generali India Life Insurance to welcome Tata AIG to our family. Tata
Bajaj Allianz General Insurance Company Limited (FGILI) has introduced AIG is one of the most iconic forward-
Company has signed a pact with Jammu an awareness drive to provide thinking and vital organisations. We
and Kashmir for the purpose of authentic information on coronavirus have big plans for 2020 and look forward
implementing Ayushman Bharat - pandemic and the ways to contain the to going to the next level through this
Pradhan Mantri Jan Arogya Yojana (AB- coronavirus disease from spreading. partnership.”
PMJAY) in the Union Territories of J&K
and Ladakh for contract period of one The contagious disease COVID-19 is GI Council targets 2.5%
year. spreading rapidly in India and Future insurance
Generali has launched a Medical non-life
Chief Executive Officer, State Health helpline and a WhatsApp Chat facility penetration by 2030
Agency, Bhupinder Kumar and in order to help the customers. The
Himanshu Roy, signed a memorandum customers can call at 022 - 683666581 The General Insurance (GI) Council is
on behalf of J&K and Ladakh or 022 - 68366582 anytime between 7 eying a 2.5% non-life insurance
respectively with the authorised am to 9 pm IST. penetration by 2030 along with a target
The Insurance Times, April 2020 7