Page 71 - Blog 2015 - Korea in Canada
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2014-2015
Blog CollECTIon
their KakaoTalk, becoming a massive hit and produced iconic games such as anipang.
KakaoTaxi, which was a Uber-like service with taxis, also launched this year. There are more
services like KakaoMusic, KakaoPage, KakaoTV and more. Kakao Corp has managed to
create a unique ecosystem based on their messaging platform KakaoTalk, and has become
one of the largest IT company in Korea. Just last year, Kakao Corp. completed a massive
merge with another Korean IT giant daum. This merging of the two of the largest company
has led to the creation of an IT company that aimed to compete against naver, arguably the
number one internet company in Korea.
KakaoTalk has completely revolutionized communications in Korea, in the sense that it
has succeeding in creating a standard instant messaging application, that almost completely
replaced SMS texting in Korea, despite being a third-party application. Expanding its services
to other sectors, and by merging with one of the largest internet company in Korea, daum
Corp, Kakao has become a huge force in the Korean IT industry. Being one of the more
innovative companies, it is interesting to see how they will continue to expand and grow.
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