Page 9 - Community Engagement

CITY TOOL BOX
Developed and utiltized by the city of Golden, CO.
Tools Description
“These are tools the City currently has available for your use. Once the tools are chosen, vit is the responsibili- ty of the project manager and their staff to pick dates, locations (where appropriate), and designate someone to ensure the tools are kept up-to-date with the latest information.
The Communications staff can assist with creating a timeline and providing training on the various tools. Keep in mind this is a fluid list and tools can be added or subtracted at any time.” - The City of Golden, CO
Reach Engagement Level
Golden Informer
Printed newsletter that goes out monthly- 11 months of the year
Delivered by post office to every address within the City limits- appx. 10,000 addresses
Entire community:
• Inform • Involve
Postcards
Mailed to specific addresses
This is best used if a project has a smaller scope and affects certain areas more than others
Selected residents and businesses:
• Inform
Water bill inserts
A flyer that goes out with monthly water bills
Will reach everyone who receives a water bill from the City (this may leave out some renters) appx. 5,500 addresses/month
Every business and household
• Inform
Social Media
• Facebook • Twitter
• NextDoor • YouTube
Facebook:
• City of Golden- CityofGoldenColorado
• Police- GoldenCOPolice
• Fire- GoldenCOFire
• Visit Golden- VisitGoldenCo
Twitter
• @CityofGolden
NextDoor can target specific neighborhoods, but only reaches those signed up for the service.
Public inside Golden:
• Inform
• Consult
• Involve
• Collaborate • Empower
Public outside Golden will be reached as well. May be useful or not.
E-Newsletter
Newsletter sent electronically through email to subscribers once per week (every Tuesday)
1,800 subscribers currently
Anyone can sign up for the e-newsletter, but
the information is very Golden-specific, so likely it is mostly residents and business owners.
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