Page 327 - Demo

CoalitionYieldsRenewalContinueddeveloped to press for issues when the need arises.%u2018%u2018Urban needs call for the kind of dramatic action represented by the Fulton Street mall, the StateSchermerhorn housing project, and other things now underway,%u201d he said. %u2018%u2018We deserved public assistance for these projects just by virtue of our size in the municipal complex of New York City, and our campaign has really been to make this understood. What we have seen develop is an informal network that rises to the occasion-like the crises over the possible loss of Polytechnic or the pull-out of Baruch-and answers the clarion call to make our positions known. We make sure we get a fair hearing, and when the facts are with us, we have developed the skill to win.%u201dWilliam Hoenrath, vice president of The Wiliiamsburgh Savings Bank, remembers %u2018%u2018a feeling of urgency finally hit in the late Sixties. It was time for positive action, not just wheel-spinning . . . We see Baruch College%u2019s development as crucial to the development of the eastern edge of downtown. While Baruch%u2019s impact may not be large economically, it will certainly help psychologically.%u201d Optimistic about the future, Hoenrath says, %u201c Hard work is essential to make things happen, and the transition isn%u2019t going to be overnight.But a fellow banker, Braislin at Dime Savings, echoes many others in pointing out how much has already happened. %u201c If you stand still week to week, you don%u2019t see much change,%u201d he said, but %u201c looking back over six years, you see amazing progress.Fulton Street retailers, who depend on customers, and that intangible shopper psychology for their livelihood, are optimistic and see good signs for the future in what has already happened. Nadel of A & S says this about the idea that it isn%u2019t safe to shop in downtown Brooklyn: %u201c Safety is a difficult thing to communicate and changing a prevalent public view is hard without a dramatic focal point. The same evolutionary process that makes people scared must happen to change their minds, but first you need some dramatic occurrence to make them look at downtown again.%u201d Nadel believes the Fulton Street mall will help do this.New major retailers on Fulton Street are going to supply some of this dramatic emphasis, too. Theodore Notides, senior vice president for Manufacturers Hanover, the leading commercial bank in Brooklyn, says: %u201c With the move of new, major stores into downtown just over the horizon, downtown Brooklyn is in for a tremendous upsurge in business. It%u2019s already the most convenient shopping area in New York City, and the whole scope of downtown business will be enlarged with these additions.%u201dLouis Rosenthal, president of Martin%u2019s, says: %u201c We have great faith in the future of downtown Brooklyn. Martin%u2019s history began here and we believe M artin%u2019s future is here. We have had sustained faith in the downtown area and have never felt it was misfounded.%u201dMorris Heller, manager of Sachs New York%u2019s Fulton Street store, says his unit is expanding because of what Sachs sees as the future of Fukpn Street. David Hill, senior vie* president of Kings Lafayette Bank, sees the Fulton Street Mall as a sure, indicator of the bright future of the shopping center.A p ril 25,1974 P H O E N IX Page 19Here it is%u2014the supercard! The BSB Mutual Card, exclusive with The Brooklyn Savings Bank. Does more than any other bank card%u2014lets you cash checks, make deposits, make withdrawals fast, fast, fast. You don%u2019t have to use up time filling out withdrawal or deposit slips ...we%u2019ll give you a receipt. And a quarterly statement.The supercard... the BSB Mutual Card. An exciting first from The Brooklyn Savings Bank. And it%u2019s yours free, just for opening a $25 minimum Everyday Interest Account! Come and get it!5.47 highestannual yield on 5.25 %a yearEVERY DAY INTEREST ACCOUNTInterest paid from day of deposit to day of withdrawal. Compounded daily. You can make withdrawals anyfime without loss of interest provided a $25 balance remains to end of quarter. You enjoy the highest bank rate allowed by law.Ask about our longer term savings accounts that pay even higher rates, guaranteed.On all accounts, interest/dividends must remain on deposit for tuli year to earn the annual yields shown.Your bankbook maybe used at anyof our 7 offices.'!ti BROOKLYN: Main Office: Cadman Plaza West and Montague St. %u2022 Bay Ridge Parkway and 13th Ave. %u2022 Kings Highway & McDonald Ave. %u2022 Ralph Ave. between Aves. K & L %u2022 Shore and Bay Parkways %u2022 IN NASSAU COUNTY: Lake Saccess Office: Union Turnpike, opp. Sperry, N. New Hyde Park, N Y. %u2022 IN WESTCHESTER COUNTY: Brlarcliff Miner Office: 325 South Highland Ave. (Route 9), Briarcliff Manor, N.Y.Member FDICT P *%u00bbUSE THIS COUPON TO OPEN YOUR ACCOUNT BY MAILAND GET YOUR FREE BSB MUTUAL CARD!THE BROOKLYN SAVINGS BANK,Cadman Plaza West & Montague St., Brooklyn, N.Y. 11201I enclose $________ _____ __($25 Minimum)I wish to open an Every Day Interest Account (Minimum $25). i understand you will mail me my free BSB Mutual Card.Please check type of account.%u25a1 individual DJoint with_____________________________________________%u25a1 In Trust for%u25a1 Please send me necessary forms so that I can transfer funds from another savings institution,%u25a1 Please Indicate office where you want to open account:Name. . Soc. Sec. No..Signature.Address.. State.T H E B R O O K LYN S A VIN G S B AN KFirst in the country with the card that does more than any other bank card!The B S BM utual CardCASHES CHECKS_________ LIGHTNING FAST!LETS YOU MAKE DEPOSITS__________ LIGHTNING FAST!LETS YOU MAKE WITHDRAWALSLIGHTNING FAST