Page 116 - AJMAN TOURISM PR REPORT - December 2024 FLIP

12/4/24, 10:25 AM Ajman Tourism begins promotional tour in Scandinavia
The promotional tour, which also includes visits to the cities of Copenhagen, Stockholm and Oslo, aims
to explore various possibilities for future collaborations with representatives of their tourism sector.

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Through these visits, ATDD seeks to forge constructive agreements and partnerships that will improve
cooperation with Scandinavian nations and encourage their citizens to travel to Ajman and explore its
tourist destinations and new tourism initiatives, as well as experience the richness of its natural
attractions and cultural and historical sites.

Mahmood Alhashmi, Director General of the Department, said: “The promotional tour aligns with our

objective to boost Ajman’s tourism sector by highlighting the emirate’s resources and unique
experiences it provides to visitors from all over the world. Through this visit, we aim to strengthen our
partnership with Scandinavian tourism companies, improve the flow of tourists from European markets
to the emirate and solidify Ajman’s position on the regional and global tourism map”.

Furthermore, the tour supports ATDD’s efforts to improve Ajman’s appeal in the tourism sector. It
provides vast possibilities for developing tourism services, enhancing tourist experiences and hosting
collaborative promotional events with target countries.

Raising the number of tourists and visitors from Scandinavia is crucial for Ajman, as it can boost the
tourism industry’s revenue and visitor numbers, both of which contribute to the sector’s long-term

growth.

The Department constantly makes efforts to reinforce Ajman’s position in the tourism sector by
conducting promotional tours in several international markets to raise awareness on tourism features
and sites in the emirate.

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