Page 20 - MAJRA PR REPORT JANUARY 2025

1/27/25, 4:20 PM In a move to promote environmental responsibility in the UAE and to offset carbon footprint of the ‘Impact Retreat’

In a move to promote environmental
responsibility in the UAE and to offset carbon

footprint of the ‘Impact Retreat’

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1/27/2025 1:34:56 AM

(MENAFN- Orient Planet Group) UAE, January 26, 2025: Majra National CSR Fund –planted
8,200 mangrove saplings in Jebel Ali Marine Sanctuary, to offset the carbon footprint
generated by its recent ‘Impact Retreat’, highlighting its commitment towards environmental
responsibility in the UAE and community collaboration. The exceptional move, inspired by the
World Bank data report stating that a person should plant 164 trees a year to offset their
minimum carbon footprint, aims to foster a sense of accountability for the institutions and
private sector and promote the adoption of sustainable practices when conducting in-person
gatherings, which contribute to supporting the achievement of economic and social
development
The initiative commenced with the gathering of participants at the Jebel Ali Marine Sanctuary,
where they attended an environmental awareness session, exploring the role of mangroves in
combating climate change, protecting coastlines and supporting biodiversity. After the session,
attendees planted the saplings at the planting site, which served as an important team-building
exercise for reinforcing the

shared values of sustainability and conservation. They also participated in a team challenge to
learn about local marine biodiversity.
Majra’s Director, Sarah Shaw stated: “At Majra, we actively strive to fulfil our commitments by
implementing proactive measures, to achieve the UAE's vision of promoting environmental
responsibility and supporting sustainability. The sapling planting initiative facilitated a count of
82 trees per person, which will offset the ‘Impact Retreat’ participants’ combined carbon
footprint until June 2025. The event, while marking a great start to 2025, also inspires the
institutions and the private sector to drive more sustainable impact throughout the year and
beyond.”
Majra’s ‘Impact Retreat’ aimed to increase the private sector to contribute to national priority
projects which are developed in cooperation and coordination with government leaders, civil
society organizations, and specialists in the field of social responsibility practices, and
sustainability in private companies awarded the Impact Seal. This commitment seamlessly
aligns with the UAE’s environmental, social, economic and governance indicator goals as well
as the nation’s broader sustainable development strategy.

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