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2/28/25, 9:40 AM Majra-National CSR Fund Launches ‘Sustainable Impact Challenge’ - UrduPoint
Majra-National CSR Fund Launches ‘Sustainable Impact

Challenge’

Fahad Shabbir (@FahadShabbir) Published February 27, 2025 | 09:47 PM

DUBAI, (UrduPoint / Pakistan Point News / WAM - 27th Feb, 2025) National CSR Fund launched the premier edition of its ‘Sustainable
Impact Challenge’ in the UAE during ‘Investopia 2025’.

The initiative was launched under the patronage of Abdullah bin Touq Al Marri, Minister of Economy and Chairman of Majra’s board of
Trustees, in the presence of Abdullah Al Saleh, Under-Secretary of the Ministry of Economy and Vice Chairman of the Board of Trustees
of Majra, alongside Sarah Shaw, Executive Director of Majra.

The initiative aims to showcase and honour impactful corporate social responsibility (CSR) initiatives, reaffirming Majra’s unwavering
commitment to driving sustainable national development in key priority sectors.

Abdullah Al Saleh said, “Guided by the directives of our wise leadership, the UAE has adopted a highly progressive and forward-thinking
approach to development, with a specific emphasis on advancing key Sustainable Development Goals (SDGs) through initiatives such as
‘Green Agenda 2030’. Innovative ventures such as the ‘Sustainable Impact Challenge’ can help us achieve these goals much faster, while
positioning the UAE as a global hub for innovation and responsible business practices.”

He further stated, “As a leading Federal entity, Majra remains steadfast in its efforts to foster a dynamic ecosystem where businesses can
flourish and create lasting impact. Moreover, by identifying and empowering organisations committed to sustainability, Majra strives to
consolidate the UAE’s pioneering stature as a beacon of progress and sustainable growth. In line with this, we invite all eligible
companies and third-sector organisations to take part in this unique initiative, paving the way for a more resilient future.

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The one-of-its-kind endeavour will serve as a dynamic platform for organisations to showcase their key sustainability projects and CSR
efforts, bolstering Majra’s pioneering role in supporting sustainable growth. The competition is open to companies of various
sizes, from large enterprises to SMEs, and third-sector institutions, offering a cumulative cash prize of AED 600,000 to shortlisted projects

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