Page 171 - KHALIFA FUND PR REPORT - OCTOBER 2025

10/17/25, 1:13 PM Emirates Franchise Association Opens Pavilion at Istanbul International Franchise and Commercial Agencies Exhibition - Middle E…
and examine ways to expand trade and investment partnerships between Emirati and Turkish
institutions across the retail, hospitality, food, and service sectors. The initiative is designed to

reinforce bilateral economic relations and support the sustainable growth and development of
the franchise industry in both countries.

Franchising: A Key Driver of Economic Growth:

The franchise sector is a leading driver of economic growth and expansion in the UAE and the

wider region, experiencing rapid development in response to the evolving business landscape
and the UAE’s attractive market environment. The sector boasts over 600 franchise companies
and more than 2,000 franchise brands, generating annual revenues exceeding US$27 billion

and achieving a compound annual growth rate of approximately 15%. The sector is similarly
flourishing across the region, with franchise agreements in the Gulf increasing by nearly 25%

between 2023 and 2024.In contrast, Turkey’s franchise sector is estimated to be worth around
US$55 billion, with more than 3,700 brands operating across diverse sectors. This exhibition

thus serves as an ideal platform for exchanging expertise, fostering new avenues of
cooperation between Emirati and Turkish entrepreneurs, and enhancing integration between

regional markets within this vital sector.

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