Page 20 - HBMSU PR REPORT - DECEMBER 2023

Press Release

The ‘Fashion My Avatar: A Metaverse Immersive Designing Application,’ a pioneering online
shopping platform created by Nupa Riad, a graduate in the Master of Sciences in Interactive
Educational Technology, was also highlighted by HBMSU. This platform offers customers the

ability to create their own bespoke 3D avatars, which allows them to virtually try on new

apparels, experiment with different styles and designs, as well as find the ideal fit, providing
them with a tailored and interactive purchasing experience.

Riad commented, “This project marks a distinctive fusion of design and innovation in the

digital shopping landscape, elevating the user experience and fostering engagement with
technical content. The application empowers users to fully customise their avatars, from body

shape to specific preferences, providing a virtual shopping experience that transcends the
ordinary. By immersing users in a virtual world, the application not only adds moments of joy

and excitement to their lives but also significantly improves and simplifies their digital
shopping journey. It transforms the process into an enjoyable and educational experience,

enabling users to explore and try on fashion at the convenience of their homes.”

These accomplishments underscore HBMSU’s pivotal role in empowering and raising a
generation of highly skilled scientific professionals in curriculum development, teaching, and

digital higher education. By highlighting these projects, HBMSU has reaffirmed its dedication

to pushing the boundaries of scientific research by embracing state-of-the-art technologies.
These advancements are aimed at honing learners' skills and giving them a competitive edge

in diverse educational sectors and industries.
-Ends-

For further information, please contact:

Orient Planet Group (OPG)
Tel: +971 4 4562888
Email: media@orientplanet.com
Website: www.orientplanet.com