Page 50 - MBRF PR REPORT - MARCH 2025

3/18/25, 10:25 AM MBRF launches ‘Knowledge Lounge’ in Australia to foster knowledge dialogue among Emirati and Arab youth abroad
continually providing platforms and opportunities that inspire them to read, explore, and expand their
knowledge in ways that seamlessly align with their evolving aspirations and needs.”

H.E. Al Nuaimi added: “Youth play a vital role in supporting national goals through initiatives that create
tangible social impact on a global scale. The ‘Knowledge Lounge,’ launched by MBRF in Sydney and

Melbourne as part of the UAE’s National Reading Month 2025, represents a significant step in
encouraging Emirati youth to engage in intellectual and cultural exchange with the Arab knowledge
community. Additionally, it promotes global creative collaborations, reflecting a steadfast commitment to
positioning reading as a primary source of innovation and development, while inspiring future

generations to succeed in various fields.”

Engagement platform

Noor Al Ali, President of the Emirates Global Youth Council in Australia, said: “Knowledge serves
as a fundamental pillar in the development of youth, particularly for those pursuing their education
abroad. The council is honored to be part of this initiative, which serves as a vital platform for cross-

cultural interaction with diverse global communities. Additionally, it encourages meaningful exchanges
of knowledge and expertise between Emirati youth and their Arab and international counterparts, further
broadening their horizons across various fields. By fostering a dynamic environment for learning and
development, this initiative empowers students to explore new ideas while nurturing creativity and

innovative thinking. The opportunity to engage with diverse perspectives significantly enriches their
knowledge base, leaving a lasting impact on both their academic and professional journeys.”

The Knowledge Lounge is one of MBRF’s key initiatives dedicated to knowledge sharing. It serves as an
ideal platform for organizing expert-led sessions across multiple disciplines, further creating
opportunities for knowledge dissemination. Through interactive sessions, it connects readers with

authors, personal development coaches, and specialists, encouraging in-depth discussions and the
exchange of ideas. The initiative actively promotes reading as an essential daily habit, enabling
participants to refine their analytical and critical reading skills while equipping them to engage in

intellectual discussions.

Beyond promoting a reading culture, the Knowledge Lounge aims to be a hub for innovative ideas and
talent, bringing together young minds to foster creativity and help build knowledge-driven, dialogue-
focused communities.

As part of its ongoing efforts, MBRF hosted over 40 engaging knowledge sessions last year under the
‘Knowledge Lounge’ initiative. These sessions covered a wide range of topics and featured renowned

figures from the literary and publishing sectors. MBRF also evaluated numerous prominent books in
literary and scientific fields.

-Ends-

https://www.zawya.com/en/press-release/companies-news/mbrf-launches-knowledge-lounge-in-australia-to-foster-knowledge-dialogue-among-emirati-… 3/4