Page 24 - General Authority of Sports - JUNE 2022 FINAL_Neat

6/30/22, 8:47 AM General Authority of Sports organises ‘Practice Sports and enjoy life’ initiative - GulfToday
connection through sports and combine optimism while making positivity and
happiness a way of life. “Through these initiatives, the General Authority of
Sports believes that the practice of social sports allows for the discovery of new
athletic talents and strengthens federations by including distinct categories.

“They also contribute to providing a better quality of life, prosperity, and health,
all of which the government heavily emphasized in its strategic objectives.”

“The coming years will witness a distinct variety of high-quality events and
initiatives, to encourage more people to engage in sports. To ensure that
everyone adopts the culture of exercise and sports into their lifestyle, a scientific
technique will be employed on a regular basis to measure the impact of social
sports,” he added.

Ahmed Al Abdouli, Director of the Community Sports Management at General
Authority of Sports, said: “The social sports initiatives are fundamental to the
Authority’s objectives, as per the directives of our wise leadership and the Sports
Sector Strategy 2032, aimed at promoting the international presence of UAE
sports.

“We are committed to implementing strategies and initiatives through the
Authority that will encourage all segments of the community to participate in
sports."

He added: “Through this initiative, we look forward to encouraging individuals to
adopt sports as part of their daily routine. We have a number of facilities in the
UAE that assist people to practice different sports, and we hope to fully utilize
them by fostering social sports.”

From students and families to senior citizens and athletes, a variety of people
participated in the initiative. The participants walked 2-km to encourage sports as
a daily activity.

In partnership with the governmental entities, sporting institutions, and the
corporate sector, the General Authority of Sports has organized several
initiatives as part of the "Sports for Life" endeavors, to strengthen the Authority's
role in achieving social goals of sports.

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