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General Authority of Sports organizes “Practice Sports and
enjoy life” initiative
The General Authority of Sports organized “Practice Sports and Enjoy Life” initiative at
Sheikh Zayed Mosque, Fujairah, to foster the culture of exercises and sports among
people, including youngsters. With many participants including athletes and community
members, this initiative comes as part of the ‘Sports for Life’ strategy, aimed at
promoting and encouraging participation in various sports.
H.E Sheikh Suhail Bin Butti Al Maktoum, Executive Director of the Sports Development
Sector at the General Sports Authority, emphasized that this new approach is in line
with the UAE Centennial 2071, which seeks to foster social connection through sports
and combine optimism while making positivity and happiness a way of life. “Through
these initiatives, the General Authority of Sports believes that the practice of social
sports allows for the discovery of new athletic talents and strengthens federations by
including distinct categories. They also contribute to providing a improved quality of life,
prosperity, and health, all of which the government heavily emphasized in its strategic
objectives.”
“The coming years will witness a distinct variety of high-quality events and initiatives, to
inspire more people to involve in sports. To ensure that everyone adopts the culture of
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