Page 177 - RUYA CAREERS PR REPORT - SEPTEMBER 2025 (English)

9/10/25, 10:52 AM Ru’ya 2025 to Strengthen Emiratisation and Empower Emirati Talent for the Future of Work | UAE News 24/7
Visitors will take a journey through the show that reflects the full path from education to
employment. School students engage in skills competitions, exclusive academic programmes, and
innovation challenges in coding, AI, and emerging technologies that spark ambition and curiosity.
University students benefit from mentorships and scholarships that prepare them for the next stage
of their careers. Job seekers gain direct access to training workshops and on-the-spot interviews
with leading employers, supporting government efforts to equip citizens with future-ready skills
and meaningful employment.

These initiatives are delivered in close alignment with national policy, ensuring that every stage of
the Ru’ya journey directly supports the UAE’s wider vision for talent development and
Emiratisation.

Additionally, Ru’ya works in collaboration with key government stakeholders, including Dubai
Government Human Resources Department; Emirati Human Resources Development Council;
Ministry of Education; Knowledge and Human Development Authority (KHDA), which provide
essential contributions and constitute pivotal pillars in the development of academic partnerships.

Building on success

In 2024, Ru’ya hosted 150 exhibitors and facilitated 7,000 on-site interviews. The 2025 edition is
expected to once again attract thousands of visitors, underlining its importance as a cornerstone of
the UAE’s Emiratisation agenda.

Commenting on the 2025 edition, Asma Al Sharif, Assistant Vice President for Sustainability and
Exhibitions Management at Dubai World Trade Centre, said: “Ru’ya is more than a recruitment
event. It is a national platform that supports the UAE’s Emiratisation journey by preparing youth
with the practical, technical, and leadership skills required for the jobs of the future. This year’s
programme will empower students, graduates, and job seekers to find their why, connect with
employers, and step confidently into careers that support the UAE’s long-term vision.”

Ru’ya extends its sincere appreciation to its sponsors, including DP World, the Platinum Sponsor;
Abu Dhabi Islamic Bank (ADIB), the Gold Sponsor, and Emirates National Oil Company (ENOC),
the Silver Sponsor. As a national initiative, the exhibition reaffirms its commitment to fostering
success and achievement by connecting talented Emiratis with innovative opportunities and career
pathways that contribute to shaping a brighter future.

For more information on Ru’ya, Careers UAE, please visit the website at www.ruyacareers.ae/

ENDS

#About Dubai World Trade Centre (DWTC)

A global business facilitator since 1979, Dubai World Trade Centre (DWTC) is home to the region’s leading
purpose-built convention and exhibition centre. DWTC provides a platform for connecting people, products,
innovation and ideas from around the world through a dynamic calendar of international trade exhibitions
and its own roster of sector-leading mega-events. As a designated free zone, complemented by award-
winning commercial real estate, DWTC plays an integral role in Dubai and the region’s growth story with
an estimated total economic output of AED 200 billion, attracting over 30 million business visitors to Dubai
over the past four decades

For further information, please contact:

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