Page 40 - RUYA CAREERS PR REPORT - SEPTEMBER 2025 (English)

Falasi, UAE Citi Country Officer and CEO of Citibank N.A., UAE, highlighted the strong engagement
with youth through initiatives such as the Mehnaty programme.

The event also featured competitions, with Etihad Private School winning the Game Out to Mars
challenge, Deira International School taking FutureFit by DIDI, Al Ittihad Private School Jumeirah
winning The Next Founder Competition, and Al Mawakeb, Garhoud, topping The Hackathon. For the
first time, the Ru’ya Concept Store showcased nine Emirati entrepreneurs.

Supported by DP World, ADIB and ENOC, the exhibition also highlighted PwC Middle East’s Watani
programme, which has integrated over 250 Emiratis into its workforce.
With record participation and impact, Ru’ya reinforced its role as a cornerstone of the UAE’s
Emiratisation strategy. The next edition will take place from 28th to 30th September 2026 at DWTC.

https://www.wam.ae/en/article/blvxeip-ru%E2%80%99ya-2025-records-strong-job-offers-
showcases