Page 368 - CABSAT PR REPORT - MAY 2024

5/21/24, 5:09 PM Integrate Middle East 2024 to revolutionise revenue streams with advanced Pro AV technology integration
for professional display solutions for events, concerts, shopping malls, education facilities,
healthcare and in corporate workforces supporting remote or hybrid models. We look

forward to participating in the Integrate event this year to showcase our solutions, learn

best practices from industry leaders, and engage with like-minded professionals from
across the globe.”

Mr. Vencent Song General manager of Yuyao Vistar Electronic Science and Technology

Co. Ltd. stated, “We feel fortunate to be a part of Integrate Middle East 2024 as this allows
us a platform to present our advanced lineup of products. Focusing on product research

and development, design, manufacturing, and sales, we are one of the world's largest
comprehensive manufacturers of live broadcast, film and television, and photographic

equipment. We look forward to advancing this position, foster new revenue channels and
steering innovation in the industry during our time at this flagship event.”

The event will also address major challenges impacting the sector, such as the high cost

of advanced audiovisual systems and the need for specialised training to operate them.
Regardless, these obstacles offer prospects for business leaders to generate cost-

effective solutions and offer appropriate guidance and support, thus broadening their

market reach.

Abhishek Ganapathy, Director, at the Dubai World Trade Centre said, "The goal of this

year's Integrate Middle East is to demonstrate the revolutionary potential of Pro AV

technology integration in opening up new revenue streams for companies in the region.
The event will provide visitors with the opportunity to meet with global and regional

business associates, interact with a diverse selection of exhibitors, network with industry
experts, as well as gain valuable insights into the future of Pro AV."

From interactive digital signs to immersive virtual reality experiences, the event will

showcase a diverse range of Pro AV solutions for retail, hospitality, healthcare, education,
media, and the government. By comprehending how advanced Pro AV technology can

drive business growth, improve customer engagement, and offer innovative revenue-
generating opportunities through detailed demonstrations, conversations, and hands-on

experiences, participants will be better positioned to propel the industry forward and

prepare themselves for the future.

(*) https://www.imarcgroup.com/pro-av-market

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