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5/21/24, 5:10 PM Integrate Middle East 2024 to revolutionise revenue streams with advanced Pro AV technology integration - Middle East News 247

With over 250 Global exhibiting firms displaying their latest products and solutions from

across 120 plus countries, visitors can explore the entire Pro AV technology provider

universe, including digital signage, command and control rooms, and live event solutions.

Abdulnassir Ali, Regional Sales Manager Visual Instruments and Professional Display,

Epson Middle East, said: “From offering the world’s smallest laser projector to catering to
large-space immersive experiences, Epson’s professional display solutions serve every

audience, and we continue to prioritise innovation with a R&D investment of around USD 1.22

million every day. As a result, we are seeing increasing demand in the MENA region for

professional display solutions for events, concerts, shopping malls, education facilities,
healthcare and in corporate workforces supporting remote or hybrid models. We look forward

to participating in the Integrate event this year to showcase our solutions, learn best practices

from industry leaders, and engage with like-minded professionals from across the globe.”

Mr. Vencent Song General manager of Yuyao Vistar Electronic Science and

Technology Co. Ltd. stated, “We feel fortunate to be a part of Integrate Middle East 2024 as
this allows us a platform to present our advanced lineup of products. Focusing on product

research and development, design, manufacturing, and sales, we are one of the world’s

largest comprehensive manufacturers of live broadcast, film and television, and photographic

equipment. We look forward to advancing this position, foster new revenue channels and
steering innovation in the industry during our time at this flagship event.”

The event will also address major challenges impacting the sector, such as the high cost of
advanced audiovisual systems and the need for specialised training to operate them.

Regardless, these obstacles offer prospects for business leaders to generate cost-effective

solutions and offer appropriate guidance and support, thus broadening their market reach.

Abhishek Ganapathy, Director, at the Dubai World Trade Centre said, “The goal of this

year’s Integrate Middle East is to demonstrate the revolutionary potential of Pro AV

technology integration in opening up new revenue streams for companies in the region. The
event will provide visitors with the opportunity to meet with global and regional business

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